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Tata Motors line up new range of trucks

The company plans to come out with a whole new range of trucks with international styling in new markets to take on global majors.

business Updated: May 20, 2007 16:41 IST

After indigenous production of world-class cars, auto major Tatas now plans to come out with a whole new range of trucks to compete with global majors.

With the golden quadrilateral highway project, linking four metros in the country, in advance stages of completion, there is a dire need for trucks with more powerful engines to move goods faster.

"We are revamping the whole range of products in commercial vehicles," Tata Motors' Managing Director Ravi Kant said.

The auto major sold 2,98,586 units of commercial vehicles during the last fiscal, recoding an increase of 22 per cent over Financial Year '06.

Kant said that the company would launch its all new trucks with international styling in new markets. "In 2008, we will launch new trucks in the Korean market," he said.

Tata Motors has formed a joint venture company with Thonburi Automotive Assembly Plant, the Thailand-based independent assembler of automobiles, to manufacture, assemble and pick-up trucks.

The vehicles will be manufactured in Thonburi's manufacturing facility and will facilitate Tata Motors to market its product in Thailnad, the second largest pick-up market in the world after the US.

First Published: May 20, 2007 16:26 IST