6 ‘desi’ products that we’d love to see other James Bonds endorse

While we are at it, why not imagine all the other actors who played Bond endorsing exclusively Indian products? Well, if Pierce Brosnan can advertise pan masala, surely Daniel Craig can soon be the face of Chyawanprash.

Updated on: Oct 7, 2016, 19:38:53 IST

Hindustan Times | By Soumya Srivastava, New Delhi

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With Pierce Brosnan becoming the new face of Pan Bahar, we too have dared to let our imagination run wild. What if the other Bonds too endorsed exclusively desi products, like say, kachua chaap?

If Pierce Brosnan can advertise Pan Bahar, surely Sir Sean Connery can be the new face of Meswak.

If they were to do it indeed, who would you want to endorse what? Well, we have come up with a list of six products that we think will make our 007s only cooler if they endorsed them. Because if Pierce Brosnan can advertise pan masala, surely Daniel Craig too can be the face of Chyawanprash.

George Lazenby

Since George Lazenby is the only Bond who has got married in the series, we can so imagine him saying “Jo biwi se kare pyar, woh Prestige se kaise kare inkaar.”

Sir Sean Connery

The You Only Live Twice actor can surely inspire you to brush your teeth twice.

Sir Roger Moore

Live And Let Die the bad cholesterol in your body with Sir Roger Moore selling you Dalda Vanaspati.

Timothy Dalton

If he can give the biggest arm dealers a run for their money, we can surely trust Timothy Dalton to scare The Living Daylights out of mosquitoes. Can we not?

David Niven

He has the Licence to kurram karram.

Daniel Craig

Because Bond also needs sona jo de surakshit tan aur chandi jo de tez dimaag.

Photoshop by: Amit Mathur

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ABOUT THE AUTHOR
Soumya Srivastava
Soumya Srivastava is the Entertainment and Lifestyle Editor at Hindustan Times, bringing over a decade of experience covering movies, celebrities, pop culture, and everything that feels current and compelling. With a sharp editorial lens and an instinct for what resonates, she writes stories that balance insight with accessibility — whether she’s reporting from a red carpet, reviewing a buzzy new release, or unpacking the craft behind cinema. An unabashed Swiftie and a devoted admirer of Christopher Nolan’s filmmaking, Soumya blends heart and analysis in equal measure. She holds a degree in English Literature from Janki Devi Memorial College, Delhi University, and is an alumna of IIMC Dhenkanal (2013). As a Rotten Tomatoes Certified Film Critic, her reviews reflect credibility, cultural awareness, and a nuanced understanding of storytelling across genres and formats. She has interviewed celebrities like Celine Song, Zoya Akhtar, Kajol, Shabana Azmi, Pankaj Tripathi and more. She has also reviwes hundreds of movies and written thousands of stories, made videos, special columns and more. While films remain her first love, Soumya’s interests extend deeply into lifestyle and design. She is particularly drawn to décor, thoughtfully designed spaces, and the subtle ways aesthetics influence everyday living. From celebrity homes and interior trends to broader lifestyle movements, she enjoys exploring how personal taste intersects with identity and modern culture. Her voice is informed yet relatable, analytical yet warm — making her work engaging for a wide and diverse readership. Through her writing, Soumya continues to shape conversations around entertainment, lifestyle, and contemporary culture.Read More

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