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‘I rented an older man for the day’: Author reveals her unique experience in Japan

Author Aija Mayrock revealed she rented an old man in Japan for around $6 per hour and gave a glimpse of how she spent her day with him.

Published on: Dec 6, 2024, 09:22:42 IST
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“I rented an older man for the day,” this is what author Aija Mayrock wrote while posting a video on Instagram, and the clip has left people smiling. It captures her experience of connecting with an older Japanese man. At first instance, it may sound like a romantic or exploitative arrangement, but the reality is far from that. This renting service allows the older generation, often retirees, to connect with younger people to share life experiences and wisdom.

The image shows author Aija Mayrock with Kazushi Sakurai, an old man she rented in Japan. (Instagram/@aijamayroc)
The image shows author Aija Mayrock with Kazushi Sakurai, an old man she rented in Japan. (Instagram/@aijamayroc)

In the video, Mayrock shares that she rented an old man from Ossanrental, which has strict rules about its services. As the video progresses, she asks her companion for the day for advice and also explores Japan with him.

How did social media react?

“This is a wonderful idea. In the USA, older people are overlooked, ignored and thrown away. I'm an older woman. As our exteriors change, our minds are still young. I still create art, and am physically as active as I was in my younger days. At 61, I'm playing bass/singing in a rock band. We don't let America tell us we're not relevant,” an individual wrote, expressing her support for the concept.

Another added, “But the fee. He should charge more. Adults at his age have a true wealth of knowledge. Failures and triumphs.” A third suggested, “How about older women? When I was teaching English in Japan, some of my most interesting interactions happened with the elderly students. They showed me a side of Japan I would never have been exposed to otherwise.”

Also Read: Ever thought of sipping mayonnaise? Japan unveils chilled ‘drinkable mayo’

A fourth added, “Indeed, it is a very innovative way to combat loneliness, depression, and a myriad of other illnesses in the ageing population. I love this idea!”

About the renting service:

The renting website has profiles of old men from all over Japan. It also lists some of the requests the members have received over the years, including chatting, listening to complaints, playing a sport, advice on career change or love, tidying up a room, correcting an essay, taking the trash out, and walking pets.

The company has strict rules about situations that are “unacceptable.” Some of those include requests to go “against public order and morals,” “touching,” “erotic requests”, and “commercial requests.”

What are your thoughts on this author’s video of renting an old man in Japan?

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom. Known for her ability to decode the internet’s most talked-about moments, she specialises in high-engagement storytelling that bridges the gap between viral trends and traditional journalism. Throughout her tenure, Trisha has focused on the intersection of technology, finance, and human emotion. She frequently covers personal finance and real estate struggles in hubs like Gurgaon, Bengaluru, and Hyderabad, while also documenting the unique challenges of the NRI experience. Her work often highlights the movements and philosophies of global newsmakers and personalities like Elon Musk, Mukesh Ambani, Nikhil Kamath, Dubai crown prince, and MrBeast. From reporting on Amazon or Meta layoffs and startup culture to the emergence of AI-driven platforms like Grok and xAI, she provides a grounded and empathetic perspective on the stories shaping our world. When not decoding the internet, Trisha is likely offline: lost in a book, exploring a historical ruin, or navigating the world as a solo traveler. She balances her fast-paced career with family time and a healthy dose of curiosity, currently trading her "human" sources for silicon ones as she masters AI to future-proof her storytelling.Read More

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