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Mysuru, Mangaluru or Hubballi? What Karnataka’s new policy is offering to pull tech startups out of Bengaluru

Karnataka's new IT-BT Policy offers substantial financial incentives to encourage startups to relocate from Bengaluru to Tier-2 and Tier-3 cities.

Updated on: Nov 21, 2025 04:19 PM IST
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Karnataka is moving decisively to decentralise its tech economy, offering substantial financial incentives to shift companies out of Bengaluru.

In a bid to pull companies out of Bengaluru’s overcrowded, high-cost ecosystem, the state government has unveiled a new IT-BT Policy. (REUTERS)
In a bid to pull companies out of Bengaluru’s overcrowded, high-cost ecosystem, the state government has unveiled a new IT-BT Policy. (REUTERS)

In a bid to pull companies out of Bengaluru’s overcrowded, high-cost ecosystem, the state government has unveiled a new IT-BT Policy (2025–2030) that literally pays startups and tech firms to shift their operations to Tier-2 and Tier-3 cities.

The policy outlines plans to build and expand innovation clusters, startup zones, and sector-specific hubs in cities like Mysuru, Mangaluru, Hubballi-Dharwad, Shivamogga and Kalaburagi. The policy sets a target of 30,000 startups by 2030, with at least 5,000 coming from Tier-2/3 cities.

(Also Read: Bengaluru named among world’s top 30 cities. Here's why it made the cut)

The new policy includes 50% reimbursement on office rent (capped at 2 crore), along with 30% relief on property tax for three years. Companies will also receive up to 50,000 per employee as a ‘talent relocation reimbursement’.

Applications are expected to open by mid-December 2025; and each incentive category will be capped at 100 beneficiaries, making it a first-come, first-served race for founders.

How did Linkedin users react?

The announcement has sparked intense interest online after investment banker Sarthak Ahuja broke down the policy’s biggest incentives in a widely shared LinkedIn post.

Some commenters praised the move as a necessary correction to years of Bengaluru-centric growth. One user applauded the plan saying it could “rebalance hiring” by easing salary inflation and giving startups healthier unit economics. Another person called it a “great initiative” that could finally accelerate the development of secondary cities and spur statewide economic growth.

But the idea wasn’t universally welcomed. Several voices argued that cities like Mysuru and Mangaluru should be protected from Bengaluru-style expansion, calling urbanisation a threat to their current character.

“Don’t ever think about touching Mysore or Mangalore,” wrote one strongly worded reaction, accusing the government of repeating past mistakes instead of solving Bengaluru’s existing problems.

Still, many felt the incentives were too compelling for founders to ignore. As one commenter put it, “This is huge for startups looking to scale outside Bangalore… first-come, first-served could make all the difference.”

(Also Read: ‘Bike taxis unsafe and unlawful,’ says Karnataka panel, but allows delivery riders to continue)

 
ABOUT THE AUTHOR
Anagha Deshpande

Anagha Deshpande is Deputy Chief Content Producer at Hindustan Times. She is currently part of the news team. Before moving into this role, she worked with the Bengaluru desk, where she extensively covered civic issues, Karnataka politics, infrastructure, and urban governance. Over the past seven years, Anagha has worked across multiple facets of digital journalism, including reporting, editing, and video production. She briefly stepped away from journalism, only to realize that the newsroom is where she has the most fun. Her interests lie in tracking national and state politics, particularly South Indian politics, as well as social issues and public policy. She has previously worked with Deccan Herald, Mid-day, The Federal, and ThePrint, and has lived and worked in Mumbai, Delhi, Bengaluru, and Chennai. When she isn't chasing stories, Anagha enjoys long aimless walks, reading, hiking, discovering new teas, and, by her own admission, overthinking almost everything.

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