Google plans Facebook rival

Internet giant Google Inc is in talks with several makers of popular online games as it seeks to develop a broader social networking service that could compete with Facebook, says a media report.

Internet giant Google Inc is in talks with several makers of popular online games as it seeks to develop a broader social networking service that could compete with Facebook, says a media report.

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Attributing to people familiar with the matter, the Wall Street Journal reported that Google has been in discussions with top developers like Playdom Inc, Electronic Arts Inc’s Playfish and Zynga Game Network Inc, a company in which Google recently took a financial stake, to offer their games on a new service it is building.

However, it is unclear when Google may launch the new gaming offering and the plans are not finalised, the report noted.

Google already owns and operates social networking site Orkut.