Thomas Cook to launch 10 new products in India

Travel and financial services company, Thomas Cook India plans to make "significant" investments in the country this year, including 10 new product-launches over the next six-months.

Travel and financial services company, Thomas Cook India plans to make "significant" investments in the country this year, including 10 new product-launches over the next six-months.

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"We are looking at nothing less than 10 new leisure products over the next six-months -- just for Indians travelling domestically and overseas. We are getting quite serious on international expansion for the in-bound business (foreign tourists into India), so we'll try and build new destinations for the international markets," Thomas Cook (India) Ltd, Executive Director-Travel Businesses, Rakshit Desai, told PTI in Mumbai.

The BSE-listed company said it will embark on a marketing campaign from this month-end.

"We are going to make some significant investments this year and you will start seeing them from the end of November," Desai said, adding that the funding will be through internal accruals.

Thomas Cook also has plans to operate in one or two other markets in the South Asian region, Desai said, adding, however, that it was "premature to state which ones and how".

The company said it expects to clock better margins in the second-half of this calender year as against the numbers clocked in 2008.