F1 high: Booze sale may touch Rs 15 cr | india | Hindustan Times
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F1 high: Booze sale may touch Rs 15 cr

As the city gears up to host more than one lakh visitors during the Formula One (F1) Grand Prix to be held next month, the Excise Department is expecting a steep hike in the sale of liquor to the tune of Rs 15 crore.

india Updated: Sep 18, 2011 00:26 IST
Kapil Datta

As the city gears up to host more than one lakh visitors during the Formula One (F1) Grand Prix to be held next month, the Excise Department is expecting a steep hike in the sale of liquor to the tune of Rs 15 crore.

The country's first F1 event, which is scheduled to be held at Buddh International Circuit from October 28-30, is being considered as the second biggest sporting event after Delhi's Commonwealth Games.

According to the Excise Department, many traders are willing to set up bars in the city. The department had received five queries on Saturday alone.

"We expect sales to be around 40,000 bottles of liquor during three days of the event. Today, five people came and showed interest in setting up liquor bars in Greater Noida," Mahinder Pal Singh, district excise officer, told Hindustan Times.

Apart from 5,000 bottles of premium liquor brands, the department has estimated around 10,000 bottles to be in the price range of Rs 4,000 to Rs 10,000 per bottles.

About 10,000 bottles are expected to be priced around Rs 3,000 each while another 15,000 bottles would cost around Rs 2,000 per bottle.

"If these estimates go right, then there will be a total sale of R15 crore," said Singh.

In Greater Noida, four hotels and clubs which have licence to serve liquor are Radisson Hotel, Jaypee Green, Heritage Club and Stellar Park. Besides, there are around 60 other liquor bars in the city.

"Beside one lakh visitors, there would be around 25,000 work force associated directly or indirectly in managing the event. These people may add to the sale of liquor in October," Singh said.