Israel sees India as next tech superpower

Describing the Indo-Israel cooperation in the field of IT as "complementary", a senior executive of a leading Israeli firm has said that India is on its way to becoming a superpower in technology.

"I have no doubt that India is on the way to becoming a superpower in technology and we in Israel must take notice of this," Raviv Zoller, President and CEO of NESS Technologies told the Channel 10 "Money Speaks" programme.

Zoller said that India had already become a "powerhouse" in IT, gaining international acceptance.

"India has grown to be a powerhouse in IT, handling business in excess of $20 billion. Their services in IT are internationally accepted," he said.

"They have an English-speaking workforce and are therefore able to carry out projects for English speaking countries", Zoller added, explaining the reason for choosing India to do business.

Rejecting claims that India's growing prominence in the field can pose a threat to Israel, he said, "our services are complementary. We can work together very well."

When asked about the reasons for his company performing well in India, the Israeli executive said, "We have grown organically in India".

Providing valuable tips to others looking to do business there, Zoller said, "We must adopt a policy of listening and learning in India."

"Our Indian managers have guided us very well through our initial stages there, because they have proved to be sensitive to requirements, curious and have shown a desire to grow," he noted.

He also addd that his companies had a policy of employing local managers as they best understand the professionals they work with, he said.