Mohanbir Sawhney: New age e-guru
Director of the Center for Research in Technology and Innovation at the Kellogg School of Management, Prof Sawhney is a globally recognised scholar in strategic marketing and e-business.india Updated: Jan 05, 2006 21:07 IST
Director of the Center for Research in Technology and Innovation at the Kellogg School of Management, Northwestern University.
Prof Sawhney is a globally recognised scholar, teacher, consultant and speaker in strategic marketing, e-business and innovation.
His research and teaching interests include collaborative marketing with customers, IT and business agility, customer-centric organisation design, organic growth and business innovation.
He has been widely recognised as a thought leader. He was named as one of the 25 most influential people in e-business by Business Week. Crain’s Chicago Business named him a member of "40 under 40", a select group of young business leaders in the Chicago area.
Prof Sawhney is the co-author of three books - The Seven Steps to Nirvana: Strategic Insights into eBusiness Transformation, Techventure: New Rules for Value and Profit from Silicon Valley, and Kellogg on Technology & Innovation
First Published: Jan 05, 2006 19:27 IST