SP Jain offers `Start Your Business plan' | india | Hindustan Times
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SP Jain offers `Start Your Business plan'

The programme will aid students to prepare a business Plan and an elevator pitch for presentation to investors or banks.

india Updated: Apr 11, 2006 19:02 IST

Come May 20, Indian entrepreneurs get a chance to be the next Warren Buffett, Mark Mobius, Vinod Khosla or even something that the world will identify with India. SP Jain Institute of Management and Research (SPJIMR) has announced its "Start Your Business Program" (SYB) to enable entrepreneurs to give shape to their ideas and put them in touch with leading venture capitalists all over the world.

The Center for Entrepreneurship at SPJIMR will shortly offer a programme, which the institute claims as a first of its kind that is designed for working executives, professionals and family business members who desire to launch new ventures but do not have the required management skills or experience to begin it.

The "start your business program" will enable participants to identify critical success factors for starting and growing a new venture, establish the commercial potential of a business idea (through detailed research and customer validation), develop a business model for a scalable, sustainable and profitable business," Professor M Suresh Rao, chairperson, centre for entreprenuership at SPJIMR told Hindustan Times.

Further, the programme will aid students to prepare a business Plan and an elevator pitch for presentation to investors or banks. "We believe there is an unmet need among potential entrepreneurs for learning how to start and grow a business and we anticipate that this program would serve that need," Rao said.

Keeping in mind the practical experiences, entrepreneurs from all over the world will interact with the students and enable them understand the challenges and rewards of being an entrepreneur.

"The student gets to learn the essentials of business management like sales and marketing, accounting and finance, HR, and operations," he explained. When quizzed about its USP over other institutions offering such courses Rao said that a student has to come with a business idea, which is a pre-requisite for enrollment to this course. The SYB is business neutral ­ be it fast food, garments, software ­ as long as the business idea results in a profitable and scalable enterprise that generates wealth and employment.