Indore: Discounts galore as car makers try to boost sales
Year end is just around the corner and auto majors are luring customers with offers and discounts to push December sales. The offers include cash discount, exchange bonus, loyalty bonus and corporate discounts.Updated: Dec 08, 2014 20:31 IST
Year end is just around the corner and auto majors are luring customers with offers and discounts to push December sales. All the major automobile makers including Ford, Hyundai and Maruti Suzuki have come out with a range of offers. The offers include cash discount, exchange bonus, loyalty bonus and corporate discounts.
Industry experts say that car manufacturers and dealers offer a host of exciting offers and attractive discounts to clear the inventory before the New Year to make space for new models with higher prices in showrooms. With passenger car sales falling by 8% in November, the discounts are even better this year as dealers are trying their best to clear the stock.
"Most people tend to wait for January so that they could get a new model that will fetch a higher resale price. So, the car companies come out with attractive discount offers to boost sales," Maruti dealer Patel Motors general manager Hidaytullah Khan told HT.
Maruti has announced offers up to Rs 55,000 on purchase of its entry-level vehicles like Alto K10 and Wagon R. So far, Maruti seems to have offers only for its small cars and discounts and freebies for big cars are yet to come.
Auto major General Motors India is also offering exciting discounts and benefits on the purchase of models like Beat and Sails. The limited period offers are in the range of Rs 55,000 to Rs 85,500.
South Korean automaker Hyundai is offering discounts and special benefits on almost all of its cars except the new i20. The company is offering up to Rs 42,500 discount and benefits on its flagship model i10 and Rs 69,000 on Verna diesel.
Mahindra is offering discounts across its product range that will be valid till December 28. A customer looking to buy an XUV 500 can save up to Rs 65,000 and those looking to buy Ssangyong Rexton can save up to Rs. 1.5 lakh. Other automobile majors including Renault and Nissan Motors have also come out with exciting offers.
However, a car dealer, who did not wish to be named, has a piece of advice for potential buyers. "A car depreciates in value by 10-12% every year. The extra discount would work if one plans to use the car for at least seven to eight years. For those who change their car every two to three years, it's better to wait for the new year."
First Published: Dec 08, 2014 20:23 IST