Hair expert Vipul Chudasama shares tips to protect coloured hair from fading, falling and frizz

Here is a detailed guide by hair expert Vipul Chudasama on how to take care of your colour-treated hair.

We all love experimenting with our looks, and what best can be to change your appearance than to go for a hair colour treatment? And why not, after all, a hair colour treatment transforms your appearance, adds instant charm to your appeal and adds an instant dose of expression. Moreover, the right hair colour actually talks a lot about your personality. So, be it about covering your grays, adding a subtle highlight or simply slaying a bold fashion look, the right hair colour can dramatically enhance your features and overall style.

How to take care of your coloured hair, Vipul Chudasama speaks (Pexels)

By Shweta Pandey

Shweta Pandey is a Senior Content Writer at Hindustan Times, with over 12 years of experience in beauty and wellness journalism, specialising in makeup, skincare, and hair care.

She began her professional writing journey in 2011, entering the evolving world of digital lifestyle journalism as beauty and wellness content rapidly transformed in India. Over the years, she has worked with reputed digital media houses like India Today, the Times of India and Skymet Weather, steadily building credibility through well-researched features, product reviews, and trend analyses. Her career reflects consistent growth, moving from content contributor to senior writer. She now plays a key role in shaping editorial strategy, social media content, and ensuring high-quality, reader-focused content that aligns with evolving audience needs.

Shweta’s core expertise spans makeup, skincare, hair care, and holistic health and fitness. She specialises in in-depth beauty product reviews, ingredient analysis, skincare routines, and evidence-based wellness advice. Known for her analytical and data-driven approach, she relies on verified sources, dermatological insights, and expert consultations to ensure credibility. Her field experience includes interviewing Bollywood celebrities, beauty and makeup professionals, tracking consumer trends, and simplifying the top picks.

Shweta holds a Master’s degree in Mass Communication, Advertising, and Journalism and has done Bachelor’s in Commerce from Delhi University. She believes in delivering reader-first insights that empower informed decisions while maintaining transparency, credibility, and trust.

Beyond her writing desk, Shweta enjoys exploring new destinations, experimenting in the kitchen with delightful recipes, and staying in tune with the latest beauty and wellness trends.

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But, apart from changing your aesthetics and boosting your overall confidence, the fact is that colour treatment does damage your hair to some extent. Fret not, as we have got you covered. Hair expert Vipul Chudasama, Creative Director, Streax Professional, speaks to HT Lifestyle journalist on how to prevent your hair colour from fading soon.

With over 20 years of experience in the hair care industry, Vipul has been well known for his vibrant and charming personality. In an interview with HT Lifestyle, he talks about how a few simple tips can help your hair colour stay longer and does not make your hair more dry and frizzy.

“Coloured hair should be washed only two to three times a week as frequent washing can strip and fade the colour soon", says, Vipul. He also leverages on using a colour-protect shampoo and conditioner as they help to retain the colour vibrancy, provide added protection, and prevent premature fading.

Before you step out to your favourite salon for a hair colour, here is what you should know about post-colour treatment to prevent hair damage to some extent.

Can regular hair oil be used on coloured hair?

Regular hair oils can be used. However, using lightweight, nourishing oils, such as argan, almond, or jojoba oil, will hydrate coloured hair without affecting the colour negatively, suggests the expert.

Are styling tools safe on colour-treated hair?

“Yes, it’s safe. But use heat-protectant products like a heat protectant spray before styling. Also, avoid excessive heat and styling frequency, as high temperatures can accelerate colour fading and damage", says, Vipul.

Does sun exposure affect hair colour? How can one protect coloured hair when outdoors?

This one is a no-brainer! Vipul says, “Prolonged sun exposure fades hair colour and dries out strands”. He insists on protecting coloured hair outdoors by wearing hats or using UV-protective hair products like sprays and leave-in conditioners.

How to prevent hair from feeling dry after a hair colour treatment? How to retain moisture and shine?

Vipul suggests to use hydrating hair masks, deep conditioners, and hair serums regularly to restore moisture and shine. “Use hair masks that are specifically formulated for coloured hair", he adds. “Also, try weekly hot-oil treatments with nourishing oils like argan or coconut oil", suggest Vipul.

How to minimise hair loss after a hair colour treatment?

“Colouring itself typically doesn't cause hair loss, but improper colouring practices or using harsh chemicals can weaken hair, leading to breakage or hair fall," he says.

To minimise this, he suggests to:

• Opt for No-ammonia, gentle hair colours.

• Follow colour treatments with hydrating conditioners or masks.

• Avoid tight hairstyles that put stress on the scalp.

• Maintain scalp health by gentle cleansing and regular nourishing treatments.

All these key points and post colour-treatment care can lead to your hair colour slaying for long, without your hair feeling dry. However, eating a balanced and nutritious diet and staying hydrated comes without saying!

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