Now trending: The hashtags, topics and videos that mattered in 2015
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Now trending: The hashtags, topics and videos that mattered in 2015

HT48HRS_Special Updated: Dec 22, 2015 21:14 IST
Compiled by Sneha Mahale
Compiled by Sneha Mahale
Hindustan Times
Social Media Trends,HT48Hours,IPL
Watch Me (Whip/Nae Nae)

Tweet worthy: Most popular hashtags in India on Twitter

#IPL: The T20 cricket league saw fans engage generate over 9 million #IPL tweets.

#BiharResults: When one of the largest states of India went to the polls in October-November, #BiharResults trended with over 2,60,000 tweets on polling day.

#SelfieWithDaughter: The PM Narendra Modi-led campaign promoting the rights of the girl child saw dads click selfies with their daughters, and over 3,75,000 tweets.

#DDLJ20Years: In October, iconic Bollywood love story Dilwale Dulhania Le Jayenge turned 20, and celebrated its birthday on Twitter with fans and celebrities reminiscing their favourite lines, scenes, songs, and photos in over 1,40,000 tweets.

#SaalEkShuruaatAnek: On PM Narendra Mond’s first-year anniversary in office, over 1,79,000 tweets featured the hashtag.

Viral views: Top trending YouTube videos (non-music)

* Silento- Watch Me (Whip/Nae Nae): Future generations may judge us for this one, but Heaven King and her dance crew had (almost) everyone dancing to their moves.

* Clash of Clans: Revenge (official Super Bowl TV commercial): The video, featuring Liam Neeson, was an instant hit on the internet upon release.

* Crazy Plastic Ball PRANK!!: A man pranked his wife by turning the entire house into a ball pit, and won over social media.

* Love Has No Labels | Diversity & Inclusion: The campaign challenged people to open their eyes to biases and prejudices, and work to stop it.

* Lip Sync Battle with Will Ferrell, Kevin Hart and Jimmy Fallon: Fallon asked his guests to participate in an intense lip sync-off to songs like Drunk in Love and All of Me. The results was hilarious.

Top trending YouTube videos (music)

* Wiz Khalifa, See You Again ft. Charlie Puth: Probably one of the most viewed music videos of all time. It crossed 1.2 billion views.

* Maroon 5, Sugar: Though it released in 2014, the video picked up momentum this year. It’s on its way to becoming one of a handful to cross the 1 billion mark.

* Ellie Goulding, Love Me Like You Do: Featured in 50 Shades of Grey, this song climbed up the popular charts quickly.

* Major Lazer & DJ Snake, Lean On (feat. MØ): It was one of the most-streamed videos of the year, and found fans the world over.

* Taylor Swift, Bad Blood ft. Kendrick Lamar: This roke Vevo’s record for most single day views with 20.1 million views in its first day of release (before Adele premiered Hello).

A still from Taylor Swift’s Bad Blood

Catching on: 2015’s most viral Tumblrs

* Every Single Word: Documents every single word spoken by a person of colour [in a mainstream film title].

* 2 Kinds of People: Widely popular, it showcases the duality that exists in everyday life.

* The Atlas of Beauty: From western Europe to African tribes, from Rio de Janeiro to China, it features natural and diverse faces in photos.

* Shit People Say to Women Directors: Shares “unusual” things people have said while working with women film-makers, and exposes some of the absurd barriers they face.

* 100% Animal Facts: From writing about species that are aware about their hairstyle (the alpaca) to posting about the natural weight capacity of a reindeer, it introduces readers to the wonders of the animal kingdom.

The search is on: What India searched on Google

Chennai Super Kings IPL’15 (Satish Bate / Hindustan Times)

* ICC Cricket World Cup 2015: The cricketing extravaganza, which took place in the country at the start of the year, had netizens checking scores, team compositions and schedules.

* Bahubali: The bilingual film, starring Prabhas and Rana Daggubati, became the surprise blockbuster of the year, winning audiences across India.

* Bajrangi Bhaijaan: Salman Khan had a brilliant 2015, which started with this project setting cash registers ringing at the box office.

* Prem Ratan Dhan Payo: The Dubsmash videos on the movie’s title song went viral; the film, which released on Diwali, was a smash hit as well.

* Indian Premier League (IPL): When cricket and controversy mixed yet again, IPL went on to make headlines through the year.

Via post: Most talked-about topics in India on Facebook

* Narendra Modi: India’s Prime Minister had an eventful year in office, and netizens spent considerable time ‘liking’ and commenting on his government and its many policies

* E-commerce boom: With 2015 being described as the year of start-ups in India, it was no surprise that this was such a talked-about topic on the Internet

* APJ Abdul Kalam: When the former President, probably India’s most popular, passed away, the country mourned his demise

* Bahubali: The Beginning: Part one of the film by SS Rajamouli generated much buzz online, even as part two remains eagerly awaited .

FIlm - Bahubali

* Nepal earthquakes: When tragedy struck the Himalayan kingdom, the world pooled resources to reach out and help those in need of aid

Mush wins over Instagram: #Love was announced as the top hashtag for the third year in a row. It took the top spot for 2015 after over 800 million posts used the hashtag. Incidentally, this announcement came just hours after the largest mass-shooting incident in the United States in three years.

First Published: Dec 22, 2015 00:00 IST