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‘Yamraj’ features in ad for Chhattisgarh's rural development initiative, CM Bhupesh Baghel tweets video

The ad video shared by Chhattisgarh CM Bhupesh Baghel featuring “Yamraj” has created a buzz on Twitter.

Updated on: Jan 17, 2023, 19:19:51 IST
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Chhattisgarh CM Bhupesh Baghel recently took to Twitter to share an advertisement that features ‘Yamraj’. The video is created for C-Mart, an initiative for the development of the rural economy of the state. Under it, products from the village by self-help groups, weavers, artisans and cottage industries are sold in the city in the showrooms of C-Mart.

The image is taken from an ad video shared by Chhattisgarh CM Bhupesh Baghel. (Twitter/@bhupeshbaghel)
The image is taken from an ad video shared by Chhattisgarh CM Bhupesh Baghel. (Twitter/@bhupeshbaghel)

He wrote a short caption in Hindi. When translated, it reads, “So that's why Yamraj went back.”

Take a look at the video below:

The video was posted a day ago. Since being shared, the clip has accumulated close to 16,000 views and counting. Additionally, the video has received more than 1,100 likes. People posted various comments while reacting to the video.

Here’s what Twitter users posted:

“Awesome ad after a long time .. Kudos...C-Mart,” wrote a Twitter user. “Excellent initiative,” commented another. “Good,” posted a third. “Innovative ad,” praised a fourth. What are your thoughts on the video?

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta is a Chief Content Producer at Hindustan Times with over six years of digital newsroom experience. Specialising in high-engagement storytelling, she blends viral trends with traditional journalism to cover the intersection of technology, finance, and human emotion. Her reporting spans real estate and personal finance struggles in hubs like Bengaluru and Gurgaon, the NRI experience, and corporate shifts like tech layoffs. Trisha also frequently tracks global figures and writes human interest stories. Offline, Trisha is an avid reader, history enthusiast and solo traveler. She balances her journalism career with family life while actively integrating AI tools into her modern storytelling approach.Read More