YouTuber Ishan Sharma buys first house in Bengaluru, says ‘You can’t put amount on peace of mind’
YouTuber Ishan Sharma has bought his first home in Bengaluru, saying peace of mind matters more than ROI.
YouTuber and content creator Ishan Sharma has announced the purchase of his first house in Bengaluru, calling it a major milestone after having “rented all his life”.

In a post shared on X, Sharma posed with the building and keys in hand. “Just bought the first house of my life in Bengaluru! I’ve rented all my life. Some will say buying a house is a bad idea. But not everything is an investment which needs to have a ROI (return on investment). You can’t put a rupee amount to the peace of mind and safety a home provides,” he wrote in his post.
Sharma’s post struck a chord online, sparking conversations about home ownership, financial planning and lifestyle choices among young working professionals, especially in Bengaluru, where Sharma is currently based.
Reacting to the post, one user wrote, “Buying a house is not a bad idea but buying one where u will live specially if u are sacrificing on the quality of life compared to what u can achieve if u rent expensing the same or lesser money per month.”
“Property prices are increasing like hell in Bengaluru. It’s a good decision you bought one now. Congratulations!” commented another.
“This is exactly how I respond to those who say buying a house is not a wise investment. ‘Not everything in your life has to be a good investment,’” wrote a third user.
“Genuine milestone Ishan. Owning your first place is clarity and stability, not a financial formula. The value in your parents’ reaction is the real return,” expressed another.
(Also Read: Bengaluru YouTuber Ishan Sharma meets Apple CEO Tim Cook: 'Met Tim Apple')
Who is Ishan Sharma?
According to his LinkedIn bio, Sharma is a Bengaluru-based YouTube creator with over 1.7 million subscribers. He is best known for videos on upskilling, business and artificial intelligence.
Sharma also runs MarkitUp, a marketing agency that has worked with over 40 brands in India, the US and the UK, helping them grow through organic and shareable content. He is also the co-author of Unlocking Unicorn Secrets, a book that traces the journeys of 20 Indian unicorn founders, including OYO’s Ritesh Agarwal, Zerodha’s Nikhil and Nithin Kamath, and MamaEarth’s Ghazal and Varun Alagh.
The YouTuber has previously worked with global tech giants like Google, Apple, Amazon, Meta, Nvidia and Intel. He also hosts Limitless with Ishan, a podcast featuring leading entrepreneurs, creators and industry leaders.
ABOUT THE AUTHORBhavya SukhejaBhavya Sukheja is a Senior Content Producer at Hindustan Times with over 6 years of experience in digital journalism. She specialises in covering stories that reflect everyday human experiences, with a focus on viral videos, social media trends, and human-interest features that inform readers while sparking meaningful conversations. She loves chasing page views and finding stories that tug at readers’ heartstrings. Known for her strong news sense, Bhavya has a keen ability to spot emerging trends and craft angles that transform viral moments into impactful narratives. Her coverage spans pop culture, entertainment, global affairs, and the internet’s most talked-about topics, helping readers better understand the context behind what is trending online. Before joining Hindustan Times, Bhavya worked with Republic World and NDTV, where she developed her skills in real-time reporting and digital storytelling. Working in fast-paced newsrooms helped her build an editorial approach that prioritises accuracy, clarity, and audience engagement. Bhavya is driven by a curiosity about how people communicate and connect in the digital age. She is particularly interested in stories that highlight cultural shifts, shared emotions, and the evolving nature of online conversations. When she is not tracking trends or producing stories, Bhavya enjoys unplugging and spending time with her cat.Read More

E-Paper


