Carnation turns to Policy Bazaar to boost business

Policy Bazaar has partnered Carnation to share customers.

Updated on: Oct 8, 2016, 13:38:21 IST

Hindustan Times | By Sunny Sen, New Delhi

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Policy Bazaar has partnered Carnation to share customers. Policy Bazaar is India largest online insurance marketplace, with 90% marketshare. Carnation, owned by Jagdish Khattar, former MD of Maruti Suzuki, has a chain of car workshops and deals in used cars.

Carnation will be able to get access to all car insurance holders who buy policies through Policy Bazaar. (Policy Bazaar website)

Carnation will be able to get access to all car insurance holders who buy policies through Policy Bazaar. The insurance marketplace gets over 30,000 policy renewals every month, and the number has more than doubled since last year. “Whenever there is a claim we will direct them to Carnation,” said Yashish Dahiya, co-founder and CEO of Policy Bazaar.

And at its 80 workshops, Carnation will have a space for Policy Bazaar to sells car insurance. “In this era, you have to build a good digital eco-system… We don’t want to build digital products, we will partner with them,” said Khattar.

ABOUT THE AUTHOR
Sunny Sen
Sunny Sen was part of Hindustan Times’ nationwide network of correspondents that brings news, analysis and information to its readers. He no longer works with the Hindustan Times.

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