Ford launches entry-level sedan 'Ikon' in India
US carmaker Ford launched the new petrol and diesel variant of its sedan Ikon in India, priced at Rs 4.59 lakh and Rs 5.19 lakh, Delhi.business Updated: Nov 05, 2008 14:03 IST
US carmaker Ford on Wednesday launched the new petrol and diesel variant of its entry-level sedan Ikon in India, priced at Rs 4.59 lakh and Rs 5.19 lakh (ex-showroom), Delhi, respectively.
"The new Ford Ikon continues to be a leader in its segment and caters to customers with a combination of superior fuel efficiency and improved engine performance," Ford India President Michael Boneham told reporters in New Delhi.
The diesel variant of the new Ikon would come with a 1.4 litre DuraTorq TDCi engine, while the petrol variant would be available with a 1.3 litre RoCam engine.
About the ongoing global financial turmoil, Boneham said: "The current world economy is creating some tough times for car business as a total. Credit crunch and the lack of confidence among consumers and banks have created short-term impact."
He, however, said the company's announced 500-million dollar investment plan in India for the next few years would continue with a new engine plant and a car-manufacturing facility in Chennai.
"Ford is confident that we will be a big part in New Delhi. Our capacity-enhancement programme and the small-car project will continue as announced earlier," he said.
The company would launch a new small car in India in 2010, he added.