And now, a green tyre from MRF

MRF, India’s largest tyre company and market leader for passenger radials, has unveiled a new range of Passenger Car Radials — MRF ZSLK.

MRF ZSLK is a high-end, premium tubeless car radial tyre which is environment friendly as it reduces the rolling resistance and results in lower fuel consumption, the company said.

MRF recently achieved Rs 5,000 crore turnover — the first Indian tyremaker to do so. It is confident that the eco-friendly tyres would find favour with the new generation of Indian customers, who are increasingly conscious of using eco-friendly products.

MRF ZSLK is made from rubber compounds reinforced with silica, which delivers lower rolling resistance without compromising on safety, the company said. Besides the testing done by MRF R&D centre, these tyres have also been tested in Germany by TUV, its statement said.