Angry LMC boss orders overhaul
LOVE LANE and Faizabad Road incidents have left the LMC boss hot under the collar, especially after he found the publicity department-ad agencies nexus going out of bounds.india Updated: May 23, 2006 00:19 IST
LOVE LANE and Faizabad Road incidents have left the LMC boss hot under the collar, especially after he found the publicity department-ad agencies nexus going out of bounds.
He ordered overhaul of the publicity department and fresh registration of ad agencies as the first step.
“Most of the hoardings in the city are badly placed. They block traffic view and create problem in the smooth movement of traffic on roads,” said an official of the LMC.
The advertisement mafiosi, which were putting the issue of public safety on the backburner, are shocked with this decision of the municipal commissioner because some senior officials of the LMC were against the fresh registrations of the advertisement agencies as it would harm their personal interests.
Presently only a handful of advertisement agencies are registered with the LMC. All of them are well-connected to the officials of the publicity department.
The officials of publicity department were hobnobbing with the hoardings mafia that’s why the menace of unsafe hoardings was not stopping in the city, said a highly placed LMC official seeking anonymity.
With the fresh registrations, the monopoly of the old advertising agencies would be checked, induction of new advertisement agencies would mean more competition, which would result in quality work.
In addition to that sizes for the different routes have been fixed, for the areas of Latouche Road, Rajajipuram, Ashiana, Rana Pratap Marg, Balaganj, Shalimar Corssing, Munshipulia, Khurram Nagar, Kursi Road, Madiaon Crossing, Nirala Nagar Crossing, Naval Kishore Road, Shahnajaf Road, Lalbagh, Kaiserbagh, Gomti Nagar, Husadia Crossing, Sultanpurroad, Telibagh, Gol Market, Faizabad Road, Aishbagh Idgah, Aminabad, CDRI, Park Road, Vikas Nagar, Krishna Nagar, Rakabganj, Daliganj and old Chowk will have boards only up to 20 x 10 feet, earlier these areas used to have hoardings up to 20 x 40 feet.
For the areas of Faizabad road, Vidhan Sabha Marg, Ashok Marg, Kanpur road the hoardings size has been fixed to 30 x 13 feet.
While on VVIP roads like Jail Road, Ambedkar Stadium, VIP road, Gandhi Setu, CMS crossing Gomti Nagar have been declared no hoarding zones, there the advertising agencies would be allowed to place the unipoles of 20 x 10 feet size. While unipoles of 30x 13 feet had been allowed on the polytechnic crossing to Golf Club.
According to municipal commissioner VP Singh no hoardings or unipoles would be allowed on busy crossings. The minimum distance between two hoardings should be 10 metres, in case of uni-poles the minimum distance must be 100 feet.