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Man calls it a 'Blinkit scam' after finding a cat in delivery packet, company meows back

A viral video showed a man joking he got a cat from Blinkit instead of snacks. Blinkit replied “meow meow.”

Published on: Jul 4, 2025, 19:25:13 IST
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In a now-viral Instagram clip, a man has sparked laughter across the internet with a humorous video portraying a bizarre delivery mix-up involving the grocery platform Blinkit. The light-hearted video, shared by content creator @ajexofficials, shows the man pretending to have received a cat instead of the chips and cold drink he supposedly ordered. The comic clip has garnered over 1.9 million views and continues to amuse and entertain viewers online.

A fun Instagram video claimed Blinkit delivered a cat instead of chips. Blinkit joined the joke with a witty reply. (Instagram/ajexofficials)
A fun Instagram video claimed Blinkit delivered a cat instead of chips. Blinkit joined the joke with a witty reply. (Instagram/ajexofficials)

(Also read: Blinkit gig workers go on strike demanding better pay, cotton uniforms: report)

In the clip, the man opens a Blinkit delivery packet and exclaims, "Dekho Blinkit wale kya scam kar rahe hai, humne chips colddrink mangwaya tha aur billa bhej diya!" (Look what scam Blinkit is doing! We ordered chips and cold drink, and they sent us a cat!). The camera then pans to reveal a fluffy cat sitting calmly inside the package.

Watch the clip here:

Blinkit responds with humour

Captioned “@letsblinkit, please check what your stores are delivering,” the video also features an overlaid text that reads, “New Blinkit Scam.” Blinkit, known for its quirky online presence, played along with the joke. Responding to the post on Instagram, the company’s official account commented: “meow meow meow meow.”

(Also read: Why an IIT alum’s hospital delivery experience with Blinkit is winning the internet)

Online users in splits

The internet quickly caught on to the joke, with users flooding the comments section. One user quipped, “Blinkit doing purrfect deliveries now.” Another chimed in, “Best unboxing video I’ve seen today.” A viewer remarked, “At least this delivery comes with emotional support.”

Further reactions included, “This is pawsibly the cutest scam ever!” and “Zomato sending dogs next?” Someone joked, “Now delivering purr-ducts instead of products,” while another added, “I hope this kitty came with coupons.”

  • Mahipal Singh Chouhan
    ABOUT THE AUTHOR
    Mahipal Singh Chouhan

    Mahipal Singh Chouhan is a Senior Content Producer at Hindustan Times Digital, with nearly five years of experience in digital journalism and content production. His work primarily focuses on offbeat and trending stories that reflect everyday experiences and evolving conversations on the internet. He has consistently worked on transforming viral content and human interest stories into structured news pieces that engage readers while maintaining editorial clarity. At Hindustan Times, Mahipal contributes to identifying and developing stories emerging from social media trends, online communities, and real-world incidents that capture public attention. His approach involves adding context and journalistic perspective to fast-moving digital narratives, helping present viral moments in a clear and reader-friendly format suited for digital audiences. Before joining Hindustan Times Digital, he was associated with DNA India, where he gained experience in newsroom workflows and digital storytelling practices. Mahipal holds a degree in Journalism and Mass Communication from the Vivekananda Institute of Professional Studies, Delhi. He is particularly interested in tracking emerging trends and understanding how online conversations evolve into broader public discussions. His work reflects a focus on accuracy, readability, and relevance in the rapidly changing digital news environment. Outside of his professional responsibilities, Mahipal takes an interest in history and sports and regularly works on improving his general knowledge, which complements his curiosity as a media professional.Read More

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