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SRK’s Jawan takes Alia Bhatt’s Shanaya and Ranbir Kapoor’s Barfi ‘hostage’

“This single ad is better than so many movies,” wrote an Instagram user while reacting to an advertisement featuring SRK, Alia Bhatt, and Ranbir Kapoor.

Published on: Oct 20, 2023, 13:48:55 IST
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A crossover between three popular characters played by Shah Rukh Khan, Alia Bhatt, and Ranbir Kapoor may not be something you would have imagined but now that it is here, it will leave you not just impressed but chuckling too. The trio came together for an advertisement for a steel rod company and fans were happy that they did. In the ad Azaad Rathore, Shah Rukh Khan’s character from Jawan takes two hostages, Shanaya, Alia Bhatt’s character from Student of the Year and Barfi, Ranbir Kapoor’s character from the film by the same name.

Shah Rukh Khan. Alia Bhatt, and Ranbir Kapoor in a new ad. (Instagram/@rungtasteel)
Shah Rukh Khan. Alia Bhatt, and Ranbir Kapoor in a new ad. (Instagram/@rungtasteel)

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Rungta Steels took to their Instagram page to share the advertisement. They added their tagline as the caption of the post. The premise of the ad shows Khan playing a role from his latest hit Jawan with his bald look and gravelly voice. He is seen talking to overly talkative Shanaya from Student of the Year with Barfi sitting beside her. As the ad goes on, the trio engage in a rib-tickling situation.

Take a look at this interesting commercial:

Fans fell in love with this advertisement and it didn’t take long for them to reshare it across other social media platforms too. People also posted varied praiseful reactions to the video.

How did netizens react to this advertisement?

“Give a raise to the person who came up with this idea,” posted an Instagram user. “He finally got Alia,” joked another, referencing a dialogue from the film Jawan. “I’d pay to watch this ad on the big screen, it’s that ridiculously hilarious and creative. love love love every bit of it” joined a third. “This single ad is better than so many movies,” wrote a fourth.

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom. Known for her ability to decode the internet’s most talked-about moments, she specialises in high-engagement storytelling that bridges the gap between viral trends and traditional journalism. Throughout her tenure, Trisha has focused on the intersection of technology, finance, and human emotion. She frequently covers personal finance and real estate struggles in hubs like Gurgaon, Bengaluru, and Hyderabad, while also documenting the unique challenges of the NRI experience. Her work often highlights the movements and philosophies of global newsmakers and personalities like Elon Musk, Mukesh Ambani, Nikhil Kamath, Dubai crown prince, and MrBeast. From reporting on Amazon or Meta layoffs and startup culture to the emergence of AI-driven platforms like Grok and xAI, she provides a grounded and empathetic perspective on the stories shaping our world. When not decoding the internet, Trisha is likely offline: lost in a book, exploring a historical ruin, or navigating the world as a solo traveler. She balances her fast-paced career with family time and a healthy dose of curiosity, currently trading her "human" sources for silicon ones as she masters AI to future-proof her storytelling.Read More

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