Meet the three Indian celebs who are using Snapchat for a cause
Meet the celebrities who are making strong social statements using Snapchat filters
Who said filters were only meant for fun? Some of our favourite ‘Snap stars’ are using the silliest filters to address the most serious problems

Big mouth, bigger purpose: Mallika Dua against GST on sanitary pads
Don’t let the funny face fool you; Smylie Jenner AKA @MallikaDua means business, even on Snapchat. The joker lips and squeaky voice are important for packaging a subject as serious as removing GST from sanitary pads. Trust a millennial to know what a millennial will click on.

Aunty cool on Snapchat: Pammi Aunty’s supporting the LGBTQI cause
Pammi aunty AKA Ssumier Pasricha (@ssumierspasrich) became popular for bringing the neighbourhood Punjabi aunty to Snapchat but not many know how the app led to the creation of the character in the first place. In one of her many epic Snaps, Pammi Aunty convinces her kitty friend (and everybody else) to accept her gay son for who he is. A lesson in parenting, trademark Pammi aunty style.

The social sting: Tanmay Bhat for feminism
Tanmay Bhat is the most woke bee on Snapchat, doubling up as the opinionated best friend every woman (and man) needs in their life. The Marathi accent is the perfect contrast to the cutesy Bee filter, and his sass will make you laugh while teaching you a lesson with every snap.

From HT Brunch, July 2, 2017
Follow us on twitter.com/HTBrunch
Connect with us on facebook.com/hindustantimesbrunch

E-Paper

