‘After the show, you want to run away!’
Designer Varun Bahl, who has a dedicated European clientele, says he’d rather let his clothes be the real stars of a show.fashion and trends Updated: Jul 21, 2010 01:54 IST
‘After the show, you want to run away!’ Says Varun Bahl, who is among the 13 designers showcasing on the couture ramp.
He’s media shy and doesn’t like celebrities stealing all attention on the ramp. Designer Varun Bahl, who has a dedicated European clientele, says he’d rather let his clothes be the real stars of a show.
“Bollywood is definitely the best way to promote your collection. But then, the audience and media get distracted and the attention shifts from clothes to the celebrity,” opines Bahl. He adds, “I personally believe that clothes should be the star of the show; in my case, they totally are.”
Bahl is known for his innovative use of rare fabrics and drapes. He has participated in two editions of the Mumbai Couture Week so far.
Bahl says, “There is a lot of hard work that goes behind those 15 minutes of a show. Concepts change at the last minute, re-styling takes place — all a designer does is, eat, drink and dream of his collection. So, after the show, there is a sudden release of that tension, and then, I just want to run away from everything and everyone.”
This year, Bahl is also planning to open his own stores in Delhi and Mumbai.
First Published: Jul 20, 2010 16:48 IST