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This whole damn idea of beauty is a burden, posts Masaba Gupta with Instagram pic

Fashion Designer Masaba Gupta says that beauty is a different kind of burden, which keeps changing with age. Scroll down to read what one of Instagram’s boldest voices has to say about her understanding of beauty.

fashion and trends Updated: Jun 16, 2018 18:11 IST
HT Correspondent
HT Correspondent
Hindustan Times, New Delhi
Masaba Gupta,Neena Gupta,Masaba Gupta in Instagram post
Designer Masaba Gupta wrote this photograph was taken on a mobile phone and was “completely unedited”. (Instagram)

Fashion designer Masaba Gupta’s latest Instagram post shakes off the idea of singular definitions of beauty. On Friday, the designer, who is the daughter of actor Neena Gupta and former West Indies batsman Vivian Richards, took to Instagram to share how whether we realise it or not, the beauty standards set by society (and consistently reinforced via social media) take a toll on us.

Masaba posted the above photograph of her sporting a black leotard on Instagram, along with which she wrote: “I have come to realise that beauty is a different kind of burden as you keep growing. When I was younger, it was more of a longing to be conventional and check all the boxes/fit-in kind of a burden. Now,that I am almost 30... It is more an unapologetic, rebellious kind of a burden. Either way, this whole damn idea of beauty is a burden,” she wrote alongside the image.

The House of Masaba designer said the photograph was taken on a mobile phone and was “completely unedited”.

“This was shot on the sidelines by my wonderful makeup artist Savleen,on the Iphone & completely unedited,” Masaba revealed in the honest post. This she added was “important in the age of severe retouching.”

The realness of Masaba’s recent post isn’t only refreshing, it also challenges the way we see celebrities and our own bodies. Her post — in both its heartfelt and self-deprecating glory — showed how being a “celebrity” no longer means upholding unrealistic ideals of nonstop perfection. Masaba is trying to make it easier for us to accept that our bodies are not flawed—they’re human. One post at a time.

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First Published: Jun 16, 2018 18:04 IST