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Now, a beer for the blind

Duesseldorf's Uerige beer, considered one of the world's best 'Alt' beers by experts, is now releasing new 0.33 litre bottles with a Braille label.

Published on: Dec 12, 2006, 19:48:00 IST
None | By , London
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The world's first beer for blind people has been released in Germany.

HT Image
HT Image

Duesseldorf's Uerige beer, considered one of the world's best 'Alt' beers by experts, is now releasing new 0.33 litre bottles with a Braille label.

Blind activist have welcomed the news.

Joana Zimmer, an activist said: "For blind people every drink is actually a lucky dip. You often have no idea what's about to go in your mouth”.

“But with this bottle you are clearly told what it is - and that's fabulous,” Ananova quoted Zimmer as saying.

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