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Home / India / Trade Espresso: Someone lost the plot

Trade Espresso: Someone lost the plot

Ram Gopal Varma ki Aag opened to an abysmal average of 20 per cent collections at some centres. Vajir Singh tells more.

india Updated: Sep 03, 2007, 11:45 IST
Vajir Singh
Vajir Singh

For months if not years, every little thing about the Sholay remake made news. The final product did just the opposite. Critics watched in shocked silence, screamed blue murder and for once, the movie going public agreed wholeheartedly .

Ram Gopal Varma ki Aag opened to an abysmal average of 20 per cent collections at some centres. Overall in the country, the first day's average collections were around 40 per cent in multiplexes and 30 per cent in singleplexes. Why? Why? Why? Tradewallas insist that the disjointed script and direction, aggravated by hammy performances, and a dull music score, were the main reasons for the debacle.

The TV promos had given the impression that it was making a mockery of the 1975-released blockbuster. Initial shows turned into no-shows.

Ditto for the second remake of the week, Ananth Mahadevan's Victoria No 203.

The film opened to 20 per cent collections. The film's low-key promotion is said to be the culprit.. well, at least partly. It has faced a lot of criticism from the audience.

The third release, thankfully not a remake, Pooja Bhatt's Dhokha, failed to attract ticket buyers, Muzzamil Ibrahim has been acknowledged as a newcomer with potential, though.

Reason to smile Meanwhile Heyy Babyy has registered good weekend collections and attracted audiences the entire week. It is also doing big business abroad.

Kaisey Kahein, Buddha mar Gaya and KaaFila,have been added to the list of flops.

Shah Rukh Khan's Chak De! India continues to score across the country .

Ram Gopal Varma returns next Friday with the ghost story Darling. Indra Kumar's Dhamaal is the other release -toplining Sanjay Dutt, Riteish Deshmukh, Arshad Warsi, Javed Jafferey and Ashish Chowdhary.

ht epaper

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