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Police departments, Paytm, Tinder add smart twist to bizarrely hilarious ‘Binod’ Twitter trend

Mumbai, Nagpur, and Uttar Pradesh police departments have now joined ‘Binod’ trend to share essential information but in the funniest way possible.

Published on: Aug 8, 2020, 11:10:10 IST
Hindustan Times, New Delhi | By
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If you’re a regular Twitter user, chances are yesterday, on August 7, your feed was flooded with posts and memes related to the latest trend ‘Binod.’ You may have also seen the hashtag #Binod trending throughout the day. Mumbai, Nagpur, and Uttar Pradesh police departments have now joined the trend to share essential information but in the funniest way possible. Brands like Paytm and Tinder have also taken a plunge into the Binod trend with chuckle-evoking tweets.

Uttar Pradesh Police shared this image on their official Twitter profile. (Twitter/@112UttarPradesh)
Uttar Pradesh Police shared this image on their official Twitter profile. (Twitter/@112UttarPradesh)

The Mumbai Police Twitter handle found a way to share an advisory post while keeping the hilarity of the trend intact. They tweeted:

As for Uttar Pradesh Police, they found a way to participate in the trend and remind people about the importance of wearing masks.

Nagpur Police showcased their creativity with this safety awareness post:

Mobile payments and commerce platform Paytm also tried the trend and took things one step further by changing their Twitter profile name upon the request of a user of the micro-blogging site:

As for tinder, they had this news to share:

And these updates too:

What do you think about the ‘Binod’ trend?

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta is a Chief Content Producer at Hindustan Times with over six years of digital newsroom experience. Specialising in high-engagement storytelling, she blends viral trends with traditional journalism to cover the intersection of technology, finance, and human emotion. Her reporting spans real estate and personal finance struggles in hubs like Bengaluru and Gurgaon, the NRI experience, and corporate shifts like tech layoffs. Trisha also frequently tracks global figures and writes human interest stories. Offline, Trisha is an avid reader, history enthusiast and solo traveler. She balances her journalism career with family life while actively integrating AI tools into her modern storytelling approach.Read More