Weathermen want to know what you think of them
The Indian Meteorological Department (IMD) has invited tenders from research agencies to conduct a perception study.
India’s weathermen want to know if people take them seriously.

The Indian Meteorological Department (IMD) has invited tenders from research agencies to conduct a perception study. “We want to know what the user [public] expects from us,” said A.B. Majumdar, a Pune-based IMD scientist in charge of analysing accuracy of forecasts.
The research agency that bags the contract in June would record feedback from a randomly selected sample by circulating an IMD-prescribed questionnaire. The survey would first be done in Mumbai, followed by other metros.
The department feels the survey could help it prepare better for forecasting monsoon. Last year, only 30 per cent of the IMD's monsoon forecasts were accurate. Often, officers are told to over-predict rainfall to prepare people for the worst-case scenario when it pours heavily.
“Common people don’t need all the information put on the IMD website. If they juggle information according to demand it will enhance services,” said Dr. K Krishnakumar, program director (climate change), with the Indian Institute of Tropical Meteorology in Pune.
The survey is also aimed at taking on competition from private companies selling customised weather data to professional users such as farmers and airlines.
ABOUT THE AUTHORSoubhik MitraSoubhik Mitra is an assistant editor with the Hindustan Times. The Mumbai boy has spent over a decade reporting on civic, environmental and political issues. His current stint is the longest where he writes on aviation and travel.Read More
Stay updated with all the Breaking News and Latest News from Mumbai. Click here for comprehensive coverage of top Cities including Bengaluru, Delhi, Hyderabad, and more across India along with Stay informed on the latest happenings in World News.

E-Paper

