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CEO Albinder Dhindsa announces international orders from USA, Japan, more for Raksha Bandhan: ‘Blinkit. You won, boss’

Blinkin CEO Albinder Dhindsa shared a post on X announcing how people staying abroad can order rakhis for their siblings for Raksha Bandhan.

Updated on: Aug 17, 2024, 13:12:03 IST
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Raksha Bandhan is almost here, and people are gearing up to celebrate this special day dedicated to brothers and sisters. Different brands, including online delivery platforms, are also offering special offers for their customers. Blinkit, a hyper-local delivery company, has already listed rakhis and gifts for the customers so that they can get them delivered within minutes. In a surprising move, the company has added a limited-time order feature for the festival. They activated international orders so people living abroad could order rakhis for their siblings and India. CEO Albinder Dhindsa announced the new feature and said it would be delivered “in 10 minutes”.

Blinkin CEO Albinder Dhindsa’s post on international orders for Raksha Bandhan is viral. (X/@albinder)
Blinkin CEO Albinder Dhindsa’s post on international orders for Raksha Bandhan is viral. (X/@albinder)

“Raksha Bandhan special - we’ve switched on international orders on Blinkit till 19th August. Folks living abroad can now place orders on Blinkit to send Rakhis and gifts to their siblings in India and we’ll deliver in 10 minutes!” Dhindsa wrote in his post. He added that the special service is available in selected countries - the USA, Canada, the Netherlands, Germany, France and Japan.

Since being shared, the post has collected over 11,000 views and nearly 400 likes. While some had questions about this limited time feature, others appreciated Blinkit’s move.

Just like this individual who wrote, “Blinkit never disappoint us.” Another person added, “For real? If yes, you're winning the world - one rakhi at a time.”

A third commented, “Lovely.” A fourth shared, “Blinkit, you won, boss.” A few also specified certain countries, asking the CEO if this service is available there.

Also Read: Blinkit's compassionate gesture brings joy to hospitalised customer. Here's what happened

Blinkin allows customers to order groceries, fruits and vegetables, and other daily essential products directly through their browser or mobile device. Previously known as Grofers, the company later changed its name to Blinkit.

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta is a Chief Content Producer at Hindustan Times with over six years of digital newsroom experience. Specialising in high-engagement storytelling, she blends viral trends with traditional journalism to cover the intersection of technology, finance, and human emotion. Her reporting spans real estate and personal finance struggles in hubs like Bengaluru and Gurgaon, the NRI experience, and corporate shifts like tech layoffs. Trisha also frequently tracks global figures and writes human interest stories. Offline, Trisha is an avid reader, history enthusiast and solo traveler. She balances her journalism career with family life while actively integrating AI tools into her modern storytelling approach.Read More