Hrithik turns brand ambassador for Rado

The Bollywood actor's style sense, confidence, charisma and athletic physique need no introduction, which is the reason he was chosen to be the face of the popular Swiss brand Rado.

The Bollywood actor's style sense, confidence, charisma and athletic physique need no introduction, which is the reason he was chosen to be the face of the popular Swiss brand Rado. The timepieces are meant to make a statement both on and off the screen.

"I am proud to represent Rado, a brand that is futuristic and has pioneered the art of exploring innovative designs, materials and technology. With Rado I am hoping to find out more about the true essence of time," says Hrithik Roshan on being associated with the brand.

Introducing the ambassador, Matthias Breschan, CEO of Rado says, "We are delighted about our association with charismatic Indian actor Hrithik Roshan. He is someone who truly matches the Rado DNA, as he is determined to achieve perfection and fully embodies the Rado Unlimited Spirit."

Actor Lisa Ray is also a brand ambassador for Rado.