Spain's newspaper uses snake charmer's pic to show India's economy; Twitter reacts

Several Indians, including Nithin Kamath, who is the CEO of Zerodha, have slammed La Vanguardia.

A Spanish newspaper, La Vanguardia, has triggered an online storm after its front page featured a caricature of a snake charmer while reporting about the Indian economy. The article titled ‘The hour of the Indian Economy’ was published with the caricature.

The headline of the newspaper read, ‘The hour of the Indian Economy’. (Source: Twitter)

Several Indians, including Nithin Kamath, who is the CEO of Zerodha, have slammed the Spanish newspaper.

Calling out La Vanguardia, Kamath tweeted, "Quite cool that the world is taking notice, but the cultural caricaturing, a snake charmer to represent India, is an insult. Wonder what it takes for this to stop; maybe global Indian products?"

Author Rajat Sethi wrote, "'The hour of the Indian economy," says La Vanguardia, a leading Spanish daily on its cover page. While the world is taking notice of India’s economic prowess, their racist caricaturing of Indian snake charmer continues unabated. Meanwhile, other Twitter users also called out the daily."

"Arguably India is still a very poor country. Leave the top 10 per cent of the population aside, the rest of India lives in miserable conditions. Until the time that changes, it is pointless to feel bad about such caricaturing. How the world perceives us, stems largely from how we actually are," a user wrote.

"How come it's an insult? Maybe it's our shortcoming that they don't see India more than that," another user tweeted.