Dangerous curves ahead for IFW
A bit of asset management never harmed anybody. That is the philosophy guiding model Christina Verghese and others of her ilk as they get set to scorch the ramp at the India Fashion Week (IFW).
With barely a month-and-a-half left before the country's premier fashion extravaganza begins, the clock is ticking fast. But IFW, Verghese promises, will be more a showcase for designer bodies than designer clothes.
"Bipasha Basu, the fashion industry's most famous export to tinsletown, first caught the public imagination at IFW. Others will try to recreate some of her oomph this year," quips the 5'10" catwalker who has graced the cover of Elle and Cosmo in the past.As Kerala's gift to the fashion markets in Paris and Milan, Verghese admits Bipasha is her role model too. According to the honey-coloured beauty: "I certainly find Bips' personality impressive. All said and done, she's the only model to have made it big in both India and abroad. In fact her remarkable success is an example for everybody in the profession".
If played right, the IFW, claims Verghese can be the launchpad for many more successful Bollywood careers. "It's very common for Hollywood filmmakers to scout for new faces at European fashion events. Why should it be any different in India? I am sure with Bipasha, Priyanka (Chopra) and Lara (Dutta) doing so well, Bollywood producers would be alive to the possibility of finding new talent at the IFW", she gushes.
The 24-year-old is however quick to deny any move to the big screen for herself. At least for now. "A career in films could happen but not for another couple of years. I enjoy modelling too much to give it up just yet. The fact that it helps me earn much more than my contemporaries is also comforting", says Verghese.