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The Internet has a rising star whose name isn't Google. Just over two years old, MySpace now has two times the traffic of Google Inc.

india Updated: Feb 15, 2006 11:32 IST

The Internet has a rising star whose name isn't Google. Just over two years old, MySpace now has two times the traffic of Google Inc., and it quickly eclipsed Friendster as the top social-networking site where users build larger and larger circles of friends.

"It's like being at a giant music conference 24 hours a day every day," said Greg McIntosh, 27, guitarist for Ann Arbor, Michigan-based Great Lakes Myth Society.
College students, meanwhile, can rate their professors and find classmates or alumni. Others play games, view classified ads, send online party invitations or rate the brave on how 'hot' they are.

Instead of using e-mail and instant messaging, students keep in touch with friends simply by posting bulletins on personal MySpace page, known as a profile.

There, friends can send them a private message or post a public comment. They can see their album or read a blog. No wonder the free, ad-supported site has become so popular.