KFC to test vegetarian ‘fried chicken’, keeping original herbs and spices
The move is in an attempt to join the healthier food trend by testing ‘vegetarian fried chicken’ while still using its signature blend of 11 herbs and spices.Updated: Jun 09, 2018 16:13 IST
Fast food chain, KFC is testing out a new recipe in Britain by ditching its most famous and important ingredient: chicken.
The move is in an attempt to join the healthier food trend by testing ‘vegetarian fried chicken’ while still using its signature blend of 11 herbs and spices.
“Development of the recipe is still in its very early stages, and so the options we’re exploring in our kitchen are still top secret,” a spokesman for KFC said in a statement to foodbeast.com.
The new dish was announced as the British government is pushing to cut the national consumption of excess calories.
Public Health England issued guidelines in March with the aim of reducing the calorie count of some popular foods by 20% by 2024.
KFC hopes that their meat-free creation “offers the great taste of KFC to new and existing customers who are changing their dining habits.”
Over the next seven years, the company, famous for its “finger lickin’” southern fried chicken, hopes to cut their calories per serving by 20%. They will also introduce multiple meals that are under 600 calories by 2020.
This isn’t the first time quick-service restaurants (QSRs) have joined the healthy food bandwagon. Burger King offers options such as a Morningstar veggie burger, vegan apple pie and vegan French toast sticks. TGI Fridays introduced its first plant-based burger, the Beyond Meat Cheeseburger.