Usain Bolt has won eight gold medals at the Olympic Games.(Getty Images)
Usain Bolt has won eight gold medals at the Olympic Games.(Getty Images)

Usain Bolt could do this job after retirement

Usain Bolt will retire after the World Athletics Championships, that will be begin in London on Friday.
By Reuters | Reuters, Berlin
PUBLISHED ON AUG 03, 2017 11:10 PM IST

Puma could make Jamaican sprint superstar Usain Bolt the head of its Caribbean business once he retires from athletics, the head of the German sportswear firm was quoted as saying on Thursday.

“Usain Bolt could be even more important for us when he stops running,” Chief Executive Bjorn Gulden told the Handelsblatt daily in an interview. “I can even imagine that he could run our business in the Caribbean.”

Gulden has previously said Bolt, who has been sponsored by Puma since he was 15, could be just as valuable for the brand off the track, adding he would have more time for product development.

READ | Usain Bolt’s rival Andre De Grasse out of IAAF World Championships

Bigger rival Nike has built a multi-billion dollar brand with retired basketball player Michael Jordan, while Adidas still uses former England soccer star David Beckham to promote its products.

Bolt is due to run his last races at the World Athletics Championships in London this week and next - aiming to sign off with a fourth 100m title and a fifth 4x100m relay gold – taking his world haul to 13 to add to his eight Olympic golds.

READ | IAAF World Championships: Usain Bolt wants to go out ‘unbeatable’

Bolt, who turns 31 later this month, said earlier this week he was looking forward to a new chapter.

“It’s going to be hard, as track and field has been everything for me since I was 10 and it’s been a rush – but we’ll see where life takes me.”

READ | Oscar Pistorius taken to hospital, kept overnight for observation

He intends to stay close to athletics and is eyeing some sort of roving ambassadorial role, inspiring the world’s youth to get involved in a sport he says is on the up after reaching “rock bottom” with the Russian doping crisis of two years ago.

SHARE THIS ARTICLE ON
app
Close
FILE PHOTO: Tennis - Australian Open - Melbourne, Australia, January 14, 2018. Tennis balls are pictured in front of the Australian Open logo before the tennis tournament. REUTERS/Thomas Peter/File Photo(REUTERS)
FILE PHOTO: Tennis - Australian Open - Melbourne, Australia, January 14, 2018. Tennis balls are pictured in front of the Australian Open logo before the tennis tournament. REUTERS/Thomas Peter/File Photo(REUTERS)

2 test positive for COVID-19 in Australian Open qualifying

AP
PUBLISHED ON JAN 12, 2021 08:00 AM IST
Tennis Australia confirmed in a statement there’d been two positive tests at the tournament and both men had been transferred to a government-run medi-hotel, where strict quarantine procedures were in place.
Close
File photo of Tennys Sandgren(REUTERS)
File photo of Tennys Sandgren(REUTERS)

Sandgren allowed to board Australian Open flight despite positive test

Reuters
PUBLISHED ON JAN 14, 2021 12:34 PM IST
Sandgren said on Twitter he had tested positive in November and returned another positive test on Monday and might not be able to board the flight, one of 15 carrying players and coaching staff to the first Grand Slam of the year.
Close
FILE PHOTO: Soccer Football - Carabao Cup - Semi Final - Manchester United v Manchester City - Old Trafford, Manchester, Britain - January 6, 2021 Manchester United manager Ole Gunnar Solskjaer looks dejected after the match Pool via REUTERS/Peter Powell/File photo(Pool via REUTERS)
FILE PHOTO: Soccer Football - Carabao Cup - Semi Final - Manchester United v Manchester City - Old Trafford, Manchester, Britain - January 6, 2021 Manchester United manager Ole Gunnar Solskjaer looks dejected after the match Pool via REUTERS/Peter Powell/File photo(Pool via REUTERS)

Man United and Liverpool to meet in 4th round of FA Cup

AP
PUBLISHED ON JAN 12, 2021 07:02 AM IST
They are currently the top two in the Premier League. Between them they have won 19 FA Cups.
Close
DELRAY BEACH, FLORIDA - JANUARY 11: John Isner of the United States serves against Sebastian Korda of the United States.(AFP)
DELRAY BEACH, FLORIDA - JANUARY 11: John Isner of the United States serves against Sebastian Korda of the United States.(AFP)

Isner says he'll skip Australian Open because of COVID-19

AP
PUBLISHED ON JAN 12, 2021 07:57 AM IST
Isner, a former top 10 player now ranked 25th, lost to Korda 6-4, 4-6, 6-3. Korda and American Christian Harrison each won playing in his first career quarterfinal.
Close
West Ham's manager David Moyes walks on the pitch at the end of the English FA Cup third round soccer match between Stockport County and West Ham United at Edgeley Park in Stockport, England, Monday, Jan. 11, 2021. (Martin Rickett/Pool via AP)(AP)
West Ham's manager David Moyes walks on the pitch at the end of the English FA Cup third round soccer match between Stockport County and West Ham United at Edgeley Park in Stockport, England, Monday, Jan. 11, 2021. (Martin Rickett/Pool via AP)(AP)

West Ham squeeze past non-league Stockport 1-0 in FA Cup

AP
UPDATED ON JAN 12, 2021 07:00 AM IST
It earned West Ham a home match against third-tier Doncaster in the fourth round.
Close
Photo of Indian badminton player PV Sindhu.(Twitter)
Photo of Indian badminton player PV Sindhu.(Twitter)

India shuttlers look to shake off pandemic blues

UPDATED ON JAN 11, 2021 10:31 PM IST
  • PV Sindhu, Saina Nehwal and Kidambi Srikanth are among players who will feature in the three-leg Asia Series.
Close
File image of Sofia Kenin(AP)
File image of Sofia Kenin(AP)

Kenin and Svitolina lose in Abu Dhabi Open quarterfinals

AP
PUBLISHED ON JAN 11, 2021 09:59 PM IST
  • Kenin lost to ninth-seeded Maria Sakkari 2-6, 6-2, 6-0 in the quarterfinals. Svitolina lost to unseeded Russian Veronika Kudermetova 5-7, 6-3, 7-6 (3).
Close
File photo of Paris St Germain's Neymar(REUTERS)
File photo of Paris St Germain's Neymar(REUTERS)

Back from injury, Neymar resumes training with PSG

AP
PUBLISHED ON JAN 11, 2021 08:50 PM IST
Neymar has been sidelined since he was taken off on a stretcher in stoppage time on Dec. 13 when PSG lost at home to Lyon 1-0 in the French league.
Close
Anirban Lahiri of India(Getty Images)
Anirban Lahiri of India(Getty Images)

Lahiri improves his best at Sony Open in Hawaii with superb 64

PTI
PUBLISHED ON JAN 17, 2021 07:32 PM IST
Starting on the back nine of the Waialae course, Lahiri made good use of the conditions on a day when the scoring was low and it included a 61 by the leader, Steele, and Kevin Na, who shares the second place with Mexican Joaquin Niemann.
Close
Wrestler and politician Babita Phogat and husband, wrestler Vivek Suhag recently became proud parents of a baby boy.
Wrestler and politician Babita Phogat and husband, wrestler Vivek Suhag recently became proud parents of a baby boy.

Babita Phogat on motherhood: Looking forward to learn, unlearn and relearn

PUBLISHED ON JAN 17, 2021 03:02 PM IST
Wrestler and politician Babita Phogat says how husband, wrestler Vivek Suhag is on cloud nine and it seems nothing exists for him in the world except for their son.
Close
File image of Max Holloway.(AP Photo/Jose Juarez)
File image of Max Holloway.(AP Photo/Jose Juarez)

UFC: 445 strikes landed in one fight-Holloway is making his hands do the talking

By YASH BHATI
UPDATED ON JAN 17, 2021 02:07 PM IST
  • It came to such a stage that the commentators were suggesting for Kattar’s coaches to throw the towel in to save the fighter from further damage.
Close
Nick and Nate Diaz.(Screengrab.)
Nick and Nate Diaz.(Screengrab.)

UFC and its complicated history with marijuana

By YASH BHATI
UPDATED ON JAN 16, 2021 01:04 PM IST
  • USADA has announced that it has struck the use of marijuana as a punishable offence. USADA is the anti-doping partner of UFC and has seen several fighters being flagged for its use.
Close
Photo of Indian motorcycle racer CS Santosh(Twitter)
Photo of Indian motorcycle racer CS Santosh(Twitter)

Santosh back in India, out of induced coma

PUBLISHED ON JAN 16, 2021 04:37 AM IST
“CS Santosh was transferred by air ambulance from Riyadh to Bengaluru on Thursday without any issues,” Santosh’s team Hero MotoSports said in a statement on Friday after the 43rd Dakar Rally ended.
Close
Peterhansel managed Nasser Al-Attiyah win the Dakar Rally in Saudi Arabia(Twitter)
Peterhansel managed Nasser Al-Attiyah win the Dakar Rally in Saudi Arabia(Twitter)

Peterhansel wins Dakar Rally 30 years after first victory

AP
UPDATED ON JAN 15, 2021 10:48 PM IST
Peterhansel took a handy 15-minute lead into the 12th and final stage from Yanbu, and stuck close to Al-Attiyah, who gained only 40 seconds overall on the 200-kilometre (125-mile) special south to Jeddah, where the race began on Jan. 3.
Close
Indian shooter Saurabh Chaudhary(PTI)
Indian shooter Saurabh Chaudhary(PTI)

Saurabh smashes world record in finals to win T1 air pistol trials, Manu too win

PTI
PUBLISHED ON JAN 15, 2021 09:13 PM IST
Haryana's Manu Bhaker also emerged victorious in the T1 women's 10m air pistol trials at the Dr Karni Singh Shooting range.
Close
SHARE
Story Saved
OPEN APP