Rs 500 cr push to check border propaganda

The Centre is working on a Rs 500-crore plan to counter the propaganda from neighbouring countries in the border areas of the Northeast and Kashmir, reports Chetan Chauhan.

Updated on: Oct 9, 2009, 02:20:36 IST

Hindustan Times | By Chetan Chauhan, New Delhi

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The Centre is working on a Rs 500-crore plan to counter the propaganda from neighbouring countries in the border areas of the Northeast and Kashmir.

“Popular entertainment and news from All India Radio and Doordarshan would be the key to reach the masses living in the border areas,” said BS Lalli, chief executive officer of Prasar Bharati, the corporation that manages public broadcasters AIR and Doordarshan.

The Information and Broadcasting Ministry (I&B) has, for the first time, decided to operate special mobile transmission vans for deeper penetration.

Transmitters attached to the vans will send out strong signals to cover an area of 8-10 sq. km. “Mobile transmitters will ensure that the quality of the signal is much better than what is being beamed from across the border, especially in Jammu and Kashmir,” a senior official of Doordarshan’s engineering department said on condition of anonymity.

Doordarshan and All India Radio together covers 48 per cent of India’s landmass and reach 99 per cent of the population.
But in the war for air waves, Pakistan has an edge in the border areas. “They (Pakistani broadcasters) have a good mix of news and entertainment,” said media analyst P.N. Vasanti of the Centre for Media Studies.

The government also decided to set up three high-power and four low-power transmitters to beam radio and television signals in Kashmir, Doordarshan officials said.

In the Northeast, the government has started implementing a Rs 400-crore special package for setting up high and low-power transmitters at 60 locations in Assam, Manipur, Sikkim, Nagaland and Arunachal Pradesh.

ABOUT THE AUTHOR
Chetan Chauhan
Chetan Chauhan is the National Affairs Editor looking into all aspects of news and features from across India. A Chevening scholar with over three decades of experience in reporting and news management, Chetan has extensively covered all important aspects of the social sector, political economy, environment and climate change nationally and internationally. He did a journalism course at the Reuters Institute of Journalism in Oxford and Digital Media training at Nanyang Technological University in Singapore. He started as a reporter with The Statesman in 1996 and joined the Hindustan Times in 2000 in the metro bureau covering environment, crime and Delhi politics. He covered hot local news, from the Jessica Lal murder case to the rebellion of Delhi Congress MLAs against then Chief Minister Sheila Dikshit, to the replacement of toxic vehicle fuel with cleaner compressed natural gas (CNG) in the national capital. Some of his stories on air pollution became part of the Supreme Court’s landmark MC Mehta versus Government of India case in the National Capital Region (NCR), forcing the government to take corrective measures. As part of the national political bureau since 2004, he covered important central sectors such as environment, education, social justice, labour, rural development, water resources, renewable energy, agriculture, broadcasting and the Planning Commission for more than a decade producing several exclusive and investigative breaking stories. His specialisation is the environment, having covered at least a dozen United Nations global conferences on climate change, biodiversity and wildlife including climate summits in Paris, Copenhagen and Bali. He also covered India’s two five-year plans ---11th and 12th and reported on drafting and execution of right based laws such as Right to Education, Right to Information and rural job guarantee law, MG-NREGA, now being introduced in new format as VG-RAM-G Act. He has in-depth knowledge of social sector issues. He was one of the first to report on tigers vanishing from Sariska and Panna wildlife reserves in 2004 and 2008, respectively, leading to the setting up of the National Tiger Conservation Authority (NTCA) and the introduction of stringent penal provisions for poaching. He has written extensively on the rising human-animal conflict in India and the degradation of India’s biodiversity hotspots because of mining and other activities. Since 2004, Chetan has covered Parliament comprehensively and participated in training on the nuanced coverage of Parliament proceedings. He has travelled extensively across India to cover national and provincial elections since 1998, especially in the Hindi heartland states, considered India’s road to power. He writes a regular column for Hindustan Times, Ecostani, on important national politics, economy, Himalayan ecology and environmental issues. His other responsibilities include providing inputs for edits and edit page articles for the publication, apart from managing news flow from across India.Read More

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