Magazine ends tryst with Tiger
Golf Digest, with a circulation of 1.65 million, announced on Thursday the mutual end of a relationship that began at the 1997 Masters.Updated: Jan 07, 2011 23:29 IST
Tiger Woods has one less endorsement deal, ending his 13-year relationship with golf's biggest magazine when they couldn't agree on how many hours he should devote to the job. Golf Digest, with a circulation of 1.65 million, announced on Thursday the mutual end of a relationship that began at the 1997 Masters.
He made his debut in the magazine in June that year, and the endorsement had been his second-longest, behind Nike. "We appreciate the insights Tiger has provided to our readers," Jerry Tarde, chairman and editor-in-chief of the publication, said in a statement. Woods' articles mainly were instructional tips. Golf Digest never disclosed terms of the deal, although it was believed to be among the smallest financially for Woods - no more than $2 million a year.
The announcement comes two weeks after Gillette said it would not renew its contract, which expired at the end of 2010. That brings to five the number of endorsements Woods has lost since he was caught in extramarital affairs.
First Published: Jan 07, 2011 23:27 IST