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Bariatric surgeon explains why you can't lose weight, always have cravings: ‘You’re being bullied by brain’

Updated on: Nov 4, 2025, 09:22:56 IST
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You don’t lack willpower. You’re just being bullied by your own brain. (Representational pic: Shutterstock)
You don’t lack willpower. You’re just being bullied by your own brain. (Representational pic: Shutterstock)

Bariatric surgeon Dr Kaushal highlights that weight loss struggles are linked to 'food noise' created by hormonal conflicts, not your lack of willpower. 

Have you been trying to lose weight by following a calorie-deficient diet, exercising regularly, and walking 10k steps every day? Are you taking all these essential steps, yet still failing? Most likely, it is not because you are doing something wrong; you are struggling because of your internal battle with your mind.

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Dr Anshuman Kaushal, MD, robotic gastrointestinal laser and bariatric surgeon, and obesity expert at Apollo New Delhi, explained in an Instagram post shared on November 1 why this happens. According to him, it is not that you lack willpower. You’re failing to lose weight because you are being bullied by your own brain.

He explained how your gut-brain hormones manipulate your cravings and how we can outsmart them scientifically, because ‘once you understand the noise, you can control the volume.

Why do you fail to lose weight?

According to Dr Kaushal, ‘food noise’ is the reason why you fail to lose weight, and it isn't your fault. The surgeon explained, “Can't lose weight, are cravings bothering you? Listen to this. Have you ever wondered why your brain suddenly demands pizza at 11 PM right after dinner? Welcome to the noisy neighbourhood of your mind, where food noise never shuts up. You think you are craving food. But often it is not hunger, it is a neural drama.”

What is food noise?

The human brain, as per the surgeon, has a gossip network of hormones, where ghrelin, the hunger hormone, prompts you to eat, while leptin, the satiety hormone, tries to interrupt by signalling that you are full and you should stop.

However, in this conversation, dopamine, the pleasure king, wins by jumping in and saying, "Ignore them, let's eat a chocolate, let's eat a pastry." That is food noise, Dr Kaushal highlighted.

The mental chatter is holding you back. (Made using ChatGPT)
The mental chatter is holding you back. (Made using ChatGPT)

“It's the mental chatter between your hormones and reward circuits, especially your hypothalamus and limbic system,” he added.

How does it harm us and hinder weight loss goals?

Dr Kaushal explained that modern food companies often exploit this perfectly engineered chaos of food noise, preventing us from losing weight. “They design hyper-palatable foods in the labs: tasty food, high sugar, high fat, high salt, ajinomoto, umami flavour. This hijacks your brain's reward centres, just like nicotine or cocaine,” he explained.

Now, here is the science. In people struggling with obesity, binge eating, or insulin resistance, according to the surgeon, this dopamine response becomes desensitised.

“So, the brain screams louder for the same pleasure hit. The noise increases. You are not eating because you are hungry, you are eating because silence feels uncomfortable,” he added.

How do weight loss drugs help?

Citing research done by Yale and Stanford, Dr Kaushal stated that their recent studies have clearly shown that GLP-1 agonists, such as semaglutide (Ozempic and Wegovy) or tirzepatide (Mounjaro), are reducing this neural volume.

How? They reduce food noise by stabilising your hypothalamic signalling. “It's not just appetite suppression; it's like quieting the mental FM channel that keeps playing: ‘Eat something, eat something, eat something.’ Dopamine will increase,” Dr Kaushal said.

He added that what GLP-1 drugs do is convert your brain from a ‘hungry toddler in a toy store’ to a ‘calm adult scrolling Netflix without thinking about food.

Lastly, Dr Kaushal noted, “If your mind feels like a loudspeaker that won't stop saying ‘eat something,’ it's not a lack of willpower; it is neurobiology. We understand that obesity is a neurometabolic disease.”

Note to readers: This article is for informational purposes only and not a substitute for professional medical advice. Always seek the advice of your doctor with any questions about a medical condition.

This report is based on user-generated content from social media. HT.com has not independently verified the claims and does not endorse them.

  • Krishna Pallavi Priya
    ABOUT THE AUTHOR
    Krishna Pallavi Priya

    Krishna Priya Pallavi is a journalist with over 9 years of experience, covering health, fashion, pop culture, travel, wellness, entertainment, festivals, mental health, art, decor, fitness, and sex and relationships. She is an alumna of the Indian Institute of Mass Communication (IIMC), Dhenkanal, and holds an undergraduate degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University, Delhi. Her strong academic foundation informs her analytical and detail-oriented approach to storytelling, helping her uncover stories where none seem to exist. Before joining Hindustan Times, Pallavi worked with some of India’s leading media organisations. She spent close to three years at India Today, where she honed her newsroom skills and developed a sharp editorial sensibility. She also worked for over a year and a half at Vagabomb, ScoopWhoop’s feminist digital platform, where she explored stories through a gender-sensitive, socially aware lens. Pallavi has a deep interest in global fashion trends and international fashion seasons, and enjoys interviewing celebrities and tracking pop culture movements—interests that frequently translate into engaging, reader-friendly stories. Alongside lifestyle and entertainment, she has a keen eye for impactful health and wellness journalism, regularly interacting with doctors, designers, and digital content creators to bring nuance and credibility to her work. Born and raised in Haryana, Pallavi remains deeply connected to her ancestral roots in Odisha. Her ability to spot fresh angles brings curiosity and depth to stories she pursues. When not chasing deadlines, she enjoys spending time with her dog, planning her next vacation, reading, running new trails, and discovering new destinations.Read More

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