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Tourism ministry launches national strategy for sustainable tourism, responsible traveller campaign

Published on: Jun 5, 2022, 13:08:56 IST
ANI | Posted by , New Delhi [India]
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Tourism ministry launches national strategy for sustainable tourism, responsible traveller campaign (HT Photo/Vivek R Nair)
Tourism ministry launches national strategy for sustainable tourism, responsible traveller campaign (HT Photo/Vivek R Nair)

The Scheme will encourage the adoption of principles of sustainable tourism including environmental, socio-cultural, and economic sustainability, the ministry said.

Ministry of Tourism, in partnership with the United Environment Program (UNEP) and Responsible Tourism Society of India (RTSOI) organized a national summit on developing sustainable and responsible tourist destinations on Saturday in New Delhi. On this occasion, the Ministry of Tourism launched the national strategy for sustainable tourism and the responsible traveller campaign, the Ministry of Tourism red in a statement.

The strategy document has identified the strategic pillars for the development of sustainable tourism like promoting environmental sustainability, protecting biodiversity, promoting economic sustainability, promoting socio-cultural sustainability, scheme for certification of sustainable tourism, IEC, and capacity building and governance. (Also Read: India-Bangladesh's third passenger train ready to run from Wednesday)

Speaking on the occasion Secretary Tourism Arvind Singh said that tourism and the environment share a special relationship.

"Their interaction with each other is a two-way process. On the one hand, environmental resources constitute one of the basic ingredients of tourism," he said.

The natural and manmade setting form the tourism products which the tourist enjoys lives, and relaxes. On the other hand, the close and direct relationship between visitors, host communities, and the local environment creates a sensitive situation, whereby tourism can be both very damaging and also very positive for sustainable development.

The COVID-19 pandemic has further forced the tourism sector to shift its focus to resiliency, sustainability, and interconnectedness among diverse stakeholders in the sector, the minister said.

Singh further said that "We need to make use of cleaner fuels. Prime Minister has also announced that India will increase its capacity of non-fossil energy capacity to 500 GW and meet 50 per cent of its energy requirements through renewable energy by 2030."

"State tourism policies should recognize sustainability principles and the Sustainable Development Goals in their vision and strategic direction for tourism. With the vision to create a sustainable future for tourism, the Ministry of Tourism has also taken various steps in this direction," he added.

Singh said that the Ministry of Tourism with the objective to provide experience to the tourists launched the 'Swadesh Darshan Scheme' and has till now sanctioned 76 Projects.

With the learnings of this scheme, "we have now revamped the Swadesh Darshan Scheme as Swadesh Darshan 2.0," he said.

The idea of Swadesh Darshan 2.0 is to undertake holistic development with the vision to develop Sustainable and Responsible Tourist Destinations.

"While formulating the guidelines for SD 2.0 we have kept various elements in mind in order to undertake destination development in a sustainable and responsible manner. Through the Swadesh Darshan, 2.0 sustainable and responsible tourism practices will be implemented in various projects and initiatives," he added.

The Scheme will encourage the adoption of principles of sustainable tourism including environmental, socio-cultural, and economic sustainability, the ministry said.

  • Krishna Pallavi Priya
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    Krishna Pallavi Priya

    Krishna Priya Pallavi is a journalist with over 9 years of experience, covering health, fashion, pop culture, travel, wellness, entertainment, festivals, mental health, art, decor, fitness, and sex and relationships. She is an alumna of the Indian Institute of Mass Communication (IIMC), Dhenkanal, and holds an undergraduate degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University, Delhi. Her strong academic foundation informs her analytical and detail-oriented approach to storytelling, helping her uncover stories where none seem to exist. Before joining Hindustan Times, Pallavi worked with some of India’s leading media organisations. She spent close to three years at India Today, where she honed her newsroom skills and developed a sharp editorial sensibility. She also worked for over a year and a half at Vagabomb, ScoopWhoop’s feminist digital platform, where she explored stories through a gender-sensitive, socially aware lens. Pallavi has a deep interest in global fashion trends and international fashion seasons, and enjoys interviewing celebrities and tracking pop culture movements—interests that frequently translate into engaging, reader-friendly stories. Alongside lifestyle and entertainment, she has a keen eye for impactful health and wellness journalism, regularly interacting with doctors, designers, and digital content creators to bring nuance and credibility to her work. Born and raised in Haryana, Pallavi remains deeply connected to her ancestral roots in Odisha. Her ability to spot fresh angles brings curiosity and depth to stories she pursues. When not chasing deadlines, she enjoys spending time with her dog, planning her next vacation, reading, running new trails, and discovering new destinations.Read More

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This story has been published from a wire agency feed without modifications to the text.