National Tribal Festival 'Aadi Mahotsav' continues to witness good footfall

Managing Director of TRIFED, Pravir Krishna said that around 8000-10,000 people show up every day, and the number goes up on weekends. He also mentioned that on average, there is a sale of ₹40 lakh per day and the highest has been ₹60 lakh last Sunday.

Published on: Nov 24, 2021 10:20 AM IST

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The 15-day festival comprises of display and sale of tribal art and crafts, medicines, and cuisines and folk performances. Tribal leader Birsa Munda's grandson, Sukhram Munda, inaugurated the Aadi Mahotsav festival in the national capital on November 17. (File photo)

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The Aadi Mahotsav festival commenced on November 17 and will end on November 30. (ANI)

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The Aadi Mahotsav festival is organised in an aim to empower tribal businesses. “About 8000-10,000 people show up every day, and the number goes up on weekends. On an average, ₹40 lakh per day sale & highest has been ₹60 lakhs - last Sunday,” Pravir Krishna, Managing Director TRIFED was quoted saying by news agency ANI. (ANI)

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"It is an exhibition of forest dwellers and not your everyday shopkeepers. The shopkeepers at the exhibition hail from remote corners across the country and their products range between forest produce and handloom," Pravir Krishna further added. (ANI)

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Published on Nov 24, 2021 10:20 AM

The Aadi Mahotsav, a mega National Tribal Festival in Dilli Haat, has been organised by TRIFED, Ministry of Tribal Affairs, Government of India. (ANI)