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Influencer Marketing News

Why India lags in online live commerce

Why India lags in online live commerce

Published 17 days ago

Influencers are new architects of consumer trust

Influencers

Published 20 days ago

Ad-regulator grapples with AI truths and half-truths

Ad-regulator grapples with AI truths and half-truths

Published 52 days ago

Asmongold opens up about $7,000 dental treatment he underwent during Twitch ban

Zack Hoyt, aka Asmongold opened up about his tooth condition.

Published 88 days ago

Orange future: How micro-influencers are redefining India’s creative economy

Social Media

Published 133 days ago

2026 to bring structure, accountability in influencer biz

2026 to bring structure, accountability in influencer biz

Published 185 days ago

Meet Gurgaon ‘cat influencer’ who earned more than ₹4.5 lakh in 2025

While August’s numbers are impressive, the creator economy remains volatile. Influencer earnings can swing dramatically month to month, as the breakdown for August illustrates. (Instagram/ august_thegingercat)

Published 194 days ago

AI avatars find their place in the influencer biz

AI avatars are digital personalities that act like human influencers on social media sharing content, promoting products, and building followers. (PIC FOR REPRESENTATION)

Published 206 days ago

Creator economy to scale AI content, commerce

Creator economy to scale AI content, commerce

Published 262 days ago

Tank-Top effect: Influencer's viral video shows how social media algorithms work

Content creator Zara Dar posted identical videos in different outfits to show the Tank-Top effect

Published 325 days ago

Delhi man's GRWM Reel inside moving Metro goes viral, here's what he has to say

Seikhohao Haokip aka Ryan's GRWM in the Metro Reel is going viral on Instagram

Updated 410 days ago

Content creator Aashna Hegde is engaged after a dreamy proposal in Maldives

Aashna Hegde and Addy recently got engaged.

Published 417 days ago

Hold of influencers over brands, consumers rises

Hold of influencers over brands, consumers rises

Published 437 days ago

India’s Got Latent row ripple effect: Influencer marketing rates decline

Ranveer Allahbadia on Samay Raina’s show

Published 491 days ago

Listicle: 10 AI influencers that really seem human

Naina is cute, wholesome, and multilingual. (INSTAGRAM/@NAINA_AVTR)

Updated 492 days ago

Here's how to make Nara Smith's Erewhon ‘Wellness from Scratch’ smoothie at home

Nara Smith's Erewhon ‘Wellness from Scratch’ smoothie

Published 494 days ago

SGGSCC says chatak baby: Yuvraj Dua, Arun Singh The Jhumroo @ DU campus for fest

Yuvraj Dua and Arun Singh danced up a storm with DU students at SGGSCC's Commerce department fest

Published 496 days ago

‘Comedy is not my forte’: Ranveer Allahbadia apologises for his comments on IGL

Ranveer Allahbadia has apologised hor his jokes on India's Got Latent

Published 518 days ago

'Followed my heart, have no regrets', says Bhuvan Bam of BBkiVines

Ritesh Agarwal in conversation with Bhuvan Bam on HT's The Impossible Show

Published 562 days ago

How a 21-year-old made $3.1 million this year from side hustle she started at 16

Last year, sales was $1 million from her huge online presence of 5,53,000 followers on Instagram, 5,45,000 on TikTok, and 93,000 on YouTube

Updated 612 days ago

Meet AI influencer Kenza Layli: Morocco's hijab-clad winner of Miss AI 2024

AI generated influencer, Kenza Layli from Morocco won the world's first Miss AI 2024 title

Updated 732 days ago

The shifts in influencer business that are coming in 2024

Clearly, old ways will not work in the coming year. But with brands looking for fresh, viral content, influencer marketing business will continue to grow.

Updated 927 days ago

Influencers may amplify poll campaigns

Influencers may amplify poll campaigns

Updated 997 days ago

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