Frozen and canned foods that can be heated and served instantly, taking all of five minutes to dish up, have become the norm in a regular middle-class kitchen, where earlier it used to take several hours to put meals together. This reality has spelt a surge in the availability of processed foods in markets, as manufacturers rush to cater to the growing demand. Changing lifestyles and modified eating habits in India's growing urban sector have catapulted its processed foods industry.
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