US, UAE launch online messaging centre to counter IS propaganda

The US and Emirati governments have launched a new digital communications centre focused on using social media to counter the Islamic State group's active online propaganda efforts.

The US and Emirati governments have launched a new digital communications centre focused on using social media to counter the Islamic State group's active online propaganda efforts.

The new Sawab Centre that became operational Wednesday is based in Abu Dhabi, the capital of the United Arab Emirates, a key American ally in the Middle East and a member of the U.S.-led coalition against the IS group.

The centre released YouTube videos and Twitter messages in Arabic and English announcing its launch, and expects to launch a website and Facebook presence soon.

The countries say the aim is to support coalition efforts, challenge IS propaganda and "amplify moderate and tolerant voices from across the region."