Maruti to lead 2025 sales; Mahindra pushing past Hyundai, Tata climbs to third

Maruti is set to lead 2025 car sales by a wide margin as Mahindra is overtaking Hyundai, and Tata rising to third on strong EV volumes, as SUVs drove demand.

India’s passenger vehicle market in calendar year 2025 is set to see a reshuffle at the top, with Maruti Suzuki retaining a dominant lead and Tata Motors moving into third place. Mahindra, meanwhile, is pushing past Hyundai to become the second-largest carmaker in the country, according to Vahan data.

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Maruti’s lead remains untouched

Maruti Suzuki will end the year far ahead of the competition with total sales of 15,42,910 units, as of today. The company continued to benefit from its wide spread across price points, strong rural reach, and consistent demand for models such as the Swift, WagonR, Baleno, Brezza and Ertiga. While SUVs gained share across the market, Maruti’s ability to generate volume through both hatchbacks and compact SUVs helped it maintain a commanding lead.

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SUVs work in Mahindra’s favour

Mahindra is projected to finish the calendar year 2025 in second position with sales of 5,29,295 units. A key factor behind this performance was its SUV-only portfolio. Models such as the Scorpio-N, XUV700, Thar, Bolero and XUV3XO saw sustained demand through the year. As buyers increasingly preferred SUVs for their higher driving position, perceived safety and road presence, Mahindra was well placed to capitalise on the trend without relying on hatchbacks or sedans.

Tata’s EV push adds real volume

Tata Motors is taking third place. The company sold 4,78,774 internal combustion passenger vehicles in 2025, along with 64,877 electric cars, taking its total to 5,43,651 units, as of today. Strong demand for the Punch, Nexon and Tiago remained central to Tata’s performance, while its EV lineup continued to lead the electric passenger vehicle segment despite growing competition.

Hyundai loses ground in a crowded SUV space

Hyundai is slipping to fourth position with total sales of 5,22,548 units. The Creta and Venue remained among the brand’s strongest contributors, but Hyundai faced increased pressure in the compact and midsize SUV segments. Despite the drop in ranking, the company continued to post stable volumes supported by a wide dealership network and export operations.

Toyota will round out the top five with sales of 2,90,263 units. Its numbers were driven largely by MPVs and SUVs, including the Innova range and Urban Cruiser Hyryder, with hybrid powertrains remaining a key differentiator for the brand.

Industry-wide sales received a lift following GST reforms, which improved affordability and reduced ownership costs for buyers. Easier financing conditions and steady urban demand further supported volumes in the second half of the year.