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Rasika Dugal: Streaming space is competitive in a healthy way

Actor Rasika Dugal talks about her journey in the OTT space and more

Published on: Mar 15, 2024, 13:26:09 IST
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Rasika Dugal is excited about a string of projects ready to release on the OTT platform this year, and she is happy with the streaming space evolving with the changing times. The actor says OTT platforms entered the entertainment scene with a great promise, and is happy that the promise continues to stand tall.

Rasika Dugal is excited about her projects this year
Rasika Dugal is excited about her projects this year

“For me, the coming of streaming services has been the most promising change since the time I started working. Even though the films I had done earlier had been beautiful experiences and were absolutely irreplaceable for me as a performer, they were largely independently produced/small budget films which would invariably get stuck in the distribution bottleneck,” Dugal tells us.

The 39-year-old adds, “And, therefore, fail to reach the audiences I felt they deserved. I feel the streaming space changed that. It gave actors like me an opportunity to do a variety of good quality work and also gave us access to a wide audience”.

Looking ahead, the Adhura actor is confident that things are moving in the right direction.

“The streaming space is a constantly evolving one. And like any other, there is the good and bad here too. There is so much vying for everyone’s attention that it is easy for creators to sometimes get swayed by something that gets eyeballs. In spite of this, I feel the streaming space is largely still a healthy, competitive and fairly democratic one. I am hoping that doesn't change. And also hoping that important creative decisions continue to rest with content creators and not marketing teams,” she shares.

When it comes to her journey, Dugal has had a great inning in the digital space, with roles such as a police officer in Delhi Crime, feisty Bina Tripathi in Mirzapur series, conflicted married woman in Out Of Love, understanding Savita in A Suitable Boy and comedy Humorously Yours getting plaudits from the audience as well as the critics.

As an artist, how do you adapt to the binge-watching culture prevalent in OTT platforms?

“How a piece of work is consumed has no impact on how I approach a role. I do what I think the script demands, what the director wants and be present to live the precious time between action and cut along with my co actor. Having said that, I find the long form format very enjoyable for a performer. The script has the luxury of time. One has the space to delve into things, spend more time being the part, understand it better and make changes along the way,” she mentions.

Here, she steers attention to how long format projects are driving a change in the narrative of onscreen women characters.

“What is interesting, is that the long form format of a series allows for a true ensemble. Multiple tracks can coexist and, therefore, characters have an opportunity to be well-etched out. I think this luxury of time in a screenplay has also done a huge service to the number of interesting parts for women and to how they are written,” she ends, with a hope that it continues to be the case in the times to come.

  • Sugandha Rawal
    ABOUT THE AUTHOR
    Sugandha Rawal

    Sugandha Rawal has been writing about entertainment and lifestyle for over 13 years, and if there's one thing that's kept her going, it's a genuine love for storytelling. She completed her graduation in Journalism from the University of Delhi and went on to earn her Master of Media from IP University. Beginning her career in the fast-paced environment of news wire reporting, she learned the art of accuracy, speed, and storytelling under pressure. She later expanded her horizons in print journalism, where she honed her feature-writing skills and developed a keen eye for detail and narrative depth. These days, she's firmly rooted in digital journalism, adapting and evolving with a media landscape that never sits still. Over the years, Sugandha has covered everything from Bollywood and celebrity culture to wellness trends and lifestyle shifts. She enjoys spotting the drama behind headlines, the emotion behind interviews, and the details that others might miss. When she is not chasing the latest entertainment update or lifestyle trend, you will find her observing the cultural shifts that shape the stories we consume every day.Read More