Bengaluru travel content creator gets candid about ‘how much money she made in 2025’: From barely anything to ₹18.9 lakh

Ana Mishra spoke about her 2025 earnings in a New Year's Eve post, sharing she made ₹3.5 lakh in a single month after barely making money through social media.
In an industry often shrouded in mystery and filtered aesthetics, Bengaluru-based travel content creator Ana Mishra took to Instagram to share a transparent breakdown of her annual income, proving that 'going viral' is a business of peaks and valleys. On December 31, Ana posted a video titled 'How much money I made in 2025 as a full-time content creator', aiming to provide 'pay transparency' for aspiring content creators. Also read | Meet Gurgaon ‘cat influencer’ who earned more than ₹4.5 lakh in 2025: From ₹0 in January to ₹1.4 lakh in April
The turning point
Ana, known for her practical itineraries and global travel tips, revealed that her journey wasn't an overnight success. Just two years ago, the financial outlook was bleak. “Until 2023, I was barely making money through social media,” she shared in her caption.
“As soon as I started being consistent and posting authentic and informative content, everything changed for me. Take this as a sign to post that content,” Ana added.
The 2025 income breakdown
The data shared by Ana illustrated the volatile nature of the consent creator economy. While her total earnings for the year hit around ₹18.85 lakh, the monthly figures fluctuated significantly based on brand deals, seasonal travel trends, and engagement spikes.
⦿ January: ₹75000
⦿ February: ₹60000
⦿ March: ₹1.2 lakh
⦿ April: ₹80000
⦿ May: ₹1.5 lakh
⦿ June: ₹3 lakh
⦿ July: ₹2.1 lakh
⦿ August: ₹1.9 lakh
⦿ September: ₹1.3 lakh
⦿ October: ₹3.5 lakh
⦿ November: ₹90000
⦿ December: ₹1.3 lakh
⦿ Total earnings: ₹18.85 lakh
The October spike
The most notable takeaway from Ana’s post was her performance in October, 2025, where she earned a staggering ₹3.5 lakh — nearly triple her average monthly income. This coincided with festive season marketing budgets and the high-demand winter travel booking window. Conversely, months like February and November showed significant dips.
With her latest post, Ana highlighted financial literacy within the digital space, and her message was clear: while the rewards are high, success in the 2026 landscape will likely require the same grit and edge that turned her 2023 struggles into a 2025 success story. She also wrote in her caption, “Keeping it raw and real with you guys about pay transparency.”
Note to readers: This report is based on user-generated content from social media. HT.com has not independently verified the claims and does not endorse them.
This article is for informational purposes only and not a substitute for professional medical advice.
ABOUT THE AUTHORSanya PanwarWith a keen eye for detail and a heart for storytelling, Sanya is a seasoned lifestyle journalist who has spent over a decade documenting the intersection of aesthetics and substance. Since stepping into the media world in 2012, she has cultivated a career defined by versatility, curiosity, and an unwavering passion for what makes life both beautiful and meaningful. Over the last many years, she has navigated the fast-paced realms of health, wellness, fitness and fashion while pivoting seamlessly into the nuances of decor and travel. Her work often explores the deeper layers of modern living, delving into art and decor trends that transform spaces, insightful perspectives on gender, parenting, and mental health, immersive travel narratives that capture the essence of a destination. A self-proclaimed aesthetics enthusiast, Sanya doesn't just report on trends — she analyses them. Whether she’s identifying the next shift in fitness or discovering a breakthrough in design, she uses her platform to spark meaningful conversations that resonate with a contemporary audience. Sanya is an alumna of St. Xavier’s College, Kolkata, and the Asian College of Journalism (ACJ), Chennai, where she honed the investigative rigour she brings to her lifestyle reporting today. When she isn't chasing deadlines or conducting interviews, Sanya practices what she preaches. You’ll likely find her sipping matcha, practicing yoga, or scouting the newest cafes. Above all, she finds her balance in nature — whether it's a quiet hike or a moment of reflection in the outdoors, she remains constantly inspired by the tranquillity of the natural world.Read More
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