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Deepfake video shows Medanta's Dr Naresh Trehan speaking on weight-loss drug, case filed
In the deepfake video, Dr Naresh Trehan is shown participating in a TV show and recommending an anti-obesity medicine.
A deepfake video has emerged featuring Dr Naresh Trehan, the chairman of Medanta Hospital, highlighting the menace of the misuse of artificial intelligence (AI).
Gurgaon has filed a case against “unknown persons” based on a complaint by Medanta Hospital, news agency PTI reported. The fabricated video features Dr Trehan purportedly promoting a weight-loss drug on a TV show.
"The deepfake video features our CMD (chairman and managing director) Dr. Naresh Trehan, who can be seen endorsing this particular medication. Dr. Naresh Trehan is one of the most trusted clinicians in the country and this video damages the reputation of Dr. Trehan and Medanta Hospitals," said Harish Aswani, a senior Medanta Hospital executive, in the complaint.
"Furthermore, it may lead to unwarranted skepticism and apprehension among patients who rely on accurate and reliable information for their medical needs.”
According to the complaint, the deepfake clip was shared on Facebook, the link of which was shared with the police.
Gurgaon Police has filed a First Information Report (FIR) under several sections of the law, including cheating and cheating by impersonation.
Take a look at Medanta Hospital's post on X last week:
Several famous personalities in India have been targets of deepfakes in recent months. In December, deepfake clips of Infosys co-founder NR Narayana Murthy allegedly endorsing trading apps was viral. Murthy later called out the morphed videos and cautioned the public to beware of deepfakes. The same month, industrialist Ratan Tata too slammed a deepfake video of him apparently giving investment advice.
Also Read: Narayana Murthy refutes reports of endorsing trading apps, urges public vigilance
Actors Rashmika Mandanna, Alia Bhatt, Katrina Kaif and Kajol were among the actors who were targeted with deepfakes in the last few months.
A 23-year-old man from Andhra Pradesh was arrested in January for allegedly posting the deepfake of Mandanna on an Instagram fan page.
