Man slams ‘shallow’ upbringing after kid brags of luxury label during spat at Gurgaon society
"Felt bad for the kid,” a man tells HT.com, recalling how a Gurgaon child bragged about wearing Calvin Klein during a fight with his friends.
A recent playground spat in a posh Gurgaon society has highlighted a concerning trend of materialism among young children. Speaking to HT.com, a man detailed a disturbing incident where a child, aged between six and eight, allegedly bragged about wearing "Calvin Klein" during a fight with his friends. The man questioned the values being instilled by parents in elite circles, arguing that children are merely reflecting the environment they see at home.

“Class doesn’t come from just wealth,” Rishabh, who stays at Gurgaon sector 53, wrote on social media. In a video, he detailed the incident. He alleged that during a fight with his friends, the kid, who is his nephew’s friend, bragged about wearing a designer piece of clothing. The child asked his friends, “Kya teri family mai kon pehenta hai? [Does anyone in your family wear this?].”
“Felt bad for the kid”
“The incident happened 2 days ago. He's my cousin’s kid, 6-8 years olds, post incident when the kid came home, me and my cousin were discussing this and what is the matter of the people living here,” Rishabh told HT.com.
He added, “Obviously we felt bad for the kid. He’s innocent, he will do what he sees. And we told my cousin's kid to not care about such things. These are shallow and never brag-worthy. A solid personality is what makes us a great human.”
How did social media react?
An individual recalled, “This hit me..! I was also stuck in a group of classmates who only befriended people from a certain ‘class’ and looked down on anyone who didn’t match their standards. Those memories still haunt me. As a kid, you feel abandoned for something you have never done.” Another expressed, “I have seen something similar while I was just sitting with my little boy on a bench. I was watching a group of girls (ages 5 or 6) playing. One girl hit the other, and the mother was like Why is everyone irritating my kid’. I mean, instead of scolding her kid, she started blaming other kids who weren't at fault. Her girl then hit one more kid, and she was like, ‘Let's go home, everyone is irritating my girl’. I mean, what the hell.”
A third commented, “This also comes from other kids at school who learn it from social media or their parents. I have seen parents try so hard not to let their kids become this way, but the peer and social pressure are intense at such a young age. Are these rich companions really a good start for the kids?” A fourth wrote, “This is so disheartening. Childhood is being sucked out of kids these days. This is not just a problem in Gurgaon; it's also prevalent in small towns.”
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Expressing his opinion on the incident, Rishabh said he can’t understand parents teaching their children to value materialistic things. He fears they will grow up to live a “miserable life" because of their parents’ mentalities.
ABOUT THE AUTHORTrisha SenguptaTrisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom. Known for her ability to decode the internet’s most talked-about moments, she specialises in high-engagement storytelling that bridges the gap between viral trends and traditional journalism. Throughout her tenure, Trisha has focused on the intersection of technology, finance, and human emotion. She frequently covers personal finance and real estate struggles in hubs like Gurgaon, Bengaluru, and Hyderabad, while also documenting the unique challenges of the NRI experience. Her work often highlights the movements and philosophies of global newsmakers and personalities like Elon Musk, Mukesh Ambani, Nikhil Kamath, Dubai crown prince, and MrBeast. From reporting on Amazon or Meta layoffs and startup culture to the emergence of AI-driven platforms like Grok and xAI, she provides a grounded and empathetic perspective on the stories shaping our world. When not decoding the internet, Trisha is likely offline: lost in a book, exploring a historical ruin, or navigating the world as a solo traveler. She balances her fast-paced career with family time and a healthy dose of curiosity, currently trading her "human" sources for silicon ones as she masters AI to future-proof her storytelling.Read More

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