Cross-LoC trade in Jammu and Kashmir has a vast potential, but it cannot be undertaken unilaterally, Union Minister of State for Commerce Jairam Ramesh said on Sunday. Speaking at the award distribution function of Kashmir Chamber of Commerce and Industry at Sher-e-Kashmir International Convention Centre in Srinagar, Ramesh also expressed unhappiness over Pakistan not giving Most Favoured Nation (MFN) status to India.