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Zara inspired by Uorfi? Unusual denim belt baffles people

A video shared on Instagram shows a denim sash belt with buckle. It has created a chatter among netizens.

Published on: Sep 20, 2023, 18:26:58 IST
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Have you ever come across a piece of clothing that made you wonder what purpose it serves or how one is supposed to wear it? This video shared on Instagram may make you feel the same way. It shows a belt being sold at Zara. The video may make you question what it is and how you are supposed to wear it?

The video shows an unusual belt by Zara. (Instagram/@nikitaghosh07)
The video shows an unusual belt by Zara. (Instagram/@nikitaghosh07)

Instagram user Nikita Ghosh shared the video with a caption that reads, “Ye kya hai. Ye kyu hai [What is this? Why is this?] Why Zara why? Accessory hai pata hai but it is still bizarre [I know it’s an accessory but it is still bizarre].”

The video shows a woman holding the accessory and wondering what it is. As the video progresses, it becomes clear that the piece is being sold for about 2,300. According to Zara website, it is a sash belt with buckle that is worn around one’s waist.

Take a look at this video of this unusual belt:

The video was shared four days ago. Since being posted, the clip has gone viral. Till now, it has accumulated close to 2.7 million views, and the numbers are only increasing. Also, the post has prompted people to share varied comments.

Here’s what Instagram users wrote about the video:

“This is Urfi Javed's dress,” posted an Instagram user. “Inspired by Uorfi,” added another. “Is Zara taking advice from Uorfi?” asked a third. “What is this?!” joined a fifth. “At some point we need a user manual as to how to wear these dresses,” wrote a fifth.

  • Trisha Sengupta
    ABOUT THE AUTHOR
    Trisha Sengupta

    Trisha Sengupta works as Chief Content Producer at Hindustan Times with over six years of experience in the digital newsroom. Known for her ability to decode the internet’s most talked-about moments, she specialises in high-engagement storytelling that bridges the gap between viral trends and traditional journalism. Throughout her tenure, Trisha has focused on the intersection of technology, finance, and human emotion. She frequently covers personal finance and real estate struggles in hubs like Gurgaon, Bengaluru, and Hyderabad, while also documenting the unique challenges of the NRI experience. Her work often highlights the movements and philosophies of global newsmakers and personalities like Elon Musk, Mukesh Ambani, Nikhil Kamath, Dubai crown prince, and MrBeast. From reporting on Amazon or Meta layoffs and startup culture to the emergence of AI-driven platforms like Grok and xAI, she provides a grounded and empathetic perspective on the stories shaping our world. When not decoding the internet, Trisha is likely offline: lost in a book, exploring a historical ruin, or navigating the world as a solo traveler. She balances her fast-paced career with family time and a healthy dose of curiosity, currently trading her "human" sources for silicon ones as she masters AI to future-proof her storytelling.Read More

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